target audience: TECH SUPPLIER  Publication date: Nov 2022 - Document type: Market Perspective - Doc  Document number: # US48548922

How MDR Providers Can Delight Their Customers

By:  Cathy Huang Loading

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Abstract


This IDC Market Perspective focuses on Expel and BlackBerry-Cylance as two MDR vendor examples to illustrate how they seek to delight their customers by their differentiated capabilities and approaches, which often go beyond the technology. MDR has developed as a recognized service in a relatively short span of time. Walking around this year's RSA Conference exhibition hall, one started to wonder "who isn't offering MDR?"

"While the marketing messages may sound similar among MDR vendors, the actual customer experience reflects vividly about the MDR vendor's culture, quality of staff, and broad capabilities like automation, engineering, and integrations," says Cathy Huang, research director, Worldwide Security Services at IDC.



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