target audience: TECH SUPPLIER Publication date: Nov 2022 - Document type: Market Presentation - Doc Document number: # US48610522
Video Software Vendor Landscape
This IDC Market Presentation reviews video software technologies that enable users to manage, transcode, publish, and deliver live and on-demand video over the internet, whether for enterprise, education, marketing, media, or OTT/TVE use. This market includes solutions such as video players, streaming servers, and personalized video and transcoding software. Optional components may include captioning software, content protection software, video advertising solutions, quality-of-service analytics solutions, and video creation/editing tools. This category excludes industry-specific broadcast solutions.
IDC's Digital Experience Strategies research team conducted an RFI process and vendor briefings to document the current and future state of notable video software technology segments. The goal of the research was to gather details about current video software technologies, including functionality and breadth of offerings. The results are intended to define core video capabilities and identify vendor software that provides the capabilities natively or as integrated or complementary owned products within the vendor's software portfolio or partner offerings. This IDC reference guide includes a subset of video software vendors that span the various video category segments.