TECH SUPPLIER Feb 2022 - IDC Survey Spotlight - Doc # US48869522

Customer Satisfaction Is Top Worldwide Enterprise Priority


Courtney Munroe

This IDC Survey Spotlight highlights the role of customer satisfaction as a key business pillar. As enterprises rearchitect the IT infrastructure for the future, customer satisfaction remains the top priority, followed by operating efficiency and employee productivity. These all require a modern digital infrastructure leveraging an agile cloud platform. CPaaS is one of the fastest-growing platforms that facilitates customer engagement across a diverse array of communications channels.


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