TECH SUPPLIER Aug 2022 - IDC Survey - Doc # US49551422

Macroeconomic Impacts on SMB Cloud Users


Katie Evans
Penny Madsen
On-line Presentation


This IDC Survey discusses how macroeconomic conditions are impacting global small and midsize businesses (SMBs) with 1-999 employees. It also examines how SMBs are responding respond to changing economic and business pressures.

According to report authors Katie Evans, research director, Worldwide Small and Medium Business Research, and Penny Madsen, senior research director, IDC BuyerView, “While SMBs worldwide are reporting macroeconomic headwinds, the specific challenges vary greatly by region. In addition, COVID-19 is still impacting SMBs across the globe, but the impact is far greater on the SMBs operating in the APAC region.”


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