TECH BUYER Sep 2022 - IDC PlanScape - Doc # US49625522

IDC PlanScape: Strategies to Strengthen Future CIO Influence


Marc Strohlein

This IDC PlanScape is designed to help CIOs understand why influence is key to their success, what constitutes influence and persuasion, who the key stakeholders are, and how they can strengthen their abilities to influence the direction and impact of digital initiatives, strategies, and investments.

"As IT and digital technologies have become embedded in every aspect of enterprise operations, the number of stakeholders and de facto owners of technologies has grown rapidly while the ability of CIOs to control the direction of IT has lessened," says Marc Strohlein, adjunct research advisor for IDC's IT Executive Programs (IEP). "Lacking that control, CIOs will have to hone their abilities to influence and persuade in order to be successful."



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