target audience: TECH SUPPLIER Publication date: Feb 2023 - Document type: Market Note - Doc Document number: # US50245423
Roland Enters Wide Format Latex Segment with Latest Launch
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Abstract
This IDC Market Note takes a look at the launch of new products from Roland DGA. The latest Roland DGA printer launch includes a new wide format resin inkjet printer that Roland compares with the popular HP Latex 700. HP Inc. has dominated the wide format latex segment for years, but now faces Roland, which is very strong in the durable graphics segment.