TECH BUYER Mar 2023 - IDC Perspective - Doc # US50471523

Generative Artificial Intelligence: A New Chapter for Enterprise Business Applications


Ritu Jyoti

This IDC Perspective covers the rapidly evolving generative AI applications landscape, approaches to building an enterprise solution, the funding distribution, and insights from CIO quick poll on the promise of generative AI. It also includes generative AI basics, benefits, current limitations, and approaches to address those challenges. It provides guidance to the technology buyer on how to embrace generative AI responsibly and maximize ROI.

"ChatGPT has put generative AI on the radar for businesses across industries. Generative AI potential for innovation and disruption is on a scale comparable to the introduction of the internet and the smartphone," says Ritu Jyoti, group VP, Artificial Intelligence (AI) and Automation Research at IDC. "Enterprises need to embrace generative AI responsibly partnering with trusted suppliers and collaboratively addressing the existing concerns and challenges."



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