target audience: TECH SUPPLIER  Publication date: Aug 2023 - Document type: IDC Survey Spotlight - Doc  Document number: # US51130923

What Are Enterprises GenAI Plans, and Who Do They See as Their Strategic GenAI Partners?


  • Rick Villars Loading
  • Mary Johnston Turner Loading
  • Gard Little Loading
  • Jason Bremner Loading
  • Lara Greden Loading
  • Mickey North Rizza Loading


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This IDC Survey Spotlight provides insights from IDC's Future Enterprise Resiliency and Spending Survey, Wave 6, conducted in July on the change in GenAI adoption between March and July 2023, as well as early decisions related to strategic GenAI partners. In what is a seminal moment in the technology industry, GenAI is quickly gaining the attention of technology and business leaders worldwide. The number of companies worldwide making significant GenAI investments or initiating exploratory projects rose meaningfully since March 2023. IT leaders made clear, however, that they have not yet settled on any one type of technology supplier as their preferred partners for exploring and leveraging GenAI. Public cloud providers and IT consulting providers are the most frequently mentioned, but relatively new GenAI tools providers were also cited by a significant number of enterprises.


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