target audience: TECH BUYER  Publication date: May 2024 - Document type: IDC PlanScape - Doc  Document number: # US52020024

IDC PlanScape: Dark Data Discovery


  • Stanley B. Gibson Loading
  • Amy Machado Loading


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This IDC PlanScape discusses dark data discovery.

"As the three V's of big data — volume, velocity, and variety — have increased, so have the three U's of dark data — unclassified, unused, and unknown. The time has come to implement file analysis software to bring dark data to light," says Amy Machado, research manager of IDC's Enterprise Content and Knowledge Management Strategies practice.

"Although neglected, dark data contains information that could put an organization at risk or generate insights for strategic advantage. Either way, the organization's future could hang in the balance. IT leaders should take action to discover and manage their dark data as soon as possible," says Stanley B. Gibson, adjunct research advisor with IDC's IT Executive Programs (IEP).


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