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21 Nov 2017

Maynilad Water Services named Philippines’ “Digital Transformer of the Year” at IDC’s Digital Transformation Awards (DXa)

BIMA and Air21 also recognized for excellence in digital transformation efforts, all three winners to compete against Asia/Pacific finalists in regional summit

MANILA, November 22nd, 2017 - IDC concluded its 11-month search for the Philippines’ best digital transformation (DX) initiatives, naming Maynilad Water Services Inc. as the 2017 “Digital Transformer of the Year” in the inaugural run of IDC DX Awards. IDC DXa recognizes organizations that have significantly transformed their served markets, through digital and disruptive technologies.

BIMA and Air21 also received distinctions at the awards, winning as “Digital Disruptor of the Year” and “DX Leader for Operational Transformation” respectively. The winners displayed remarkable and measurable excellence in their DX efforts across the three DX masteries, and showcased efforts to transform or disrupt their markets.

“The advent of DX has massively impacted the Philippines, redefining traditional industries, strengthening relationships with end-users and clients, and flattening organizational structure,” said Jubert Daniel Alberto, Head of Operations for IDC Philippines. “The need for change, driven by external and internal pressures to ride the wave of disruption and heightened competition, is paving the way for significant transformation initiatives locally. The winners of the awards prove that DX is not just a business strategy, but an operational imperative for any organization today. The high DX awareness among Philippine businesses underscores the importance of transformation initiatives in transitioning to the new digital economy.”

The winning organizations of IDC DX Awards 2017 in the Philippines and their outstanding DX initiatives are:

  • Maynilad Water Services Inc as Digital Transformer of the Year. Maynilad’s DX project leverages technology to transform itself and render more efficiencies to its business and operations. Driven by the challenges of non-revenue water (NRW) and having a low percentage of customers with 24-hour water supply, Maynilad embarked on transforming its “Stone Age” practices to the cutting edge of global best practice in today’s ICT economy. Maynilad carefully examined business and IT objectives and streamlined these with deliberate steps between business and IT management. Maynilad also digitalized its customer interactions through the continuing development of its bills presentment platform, alongside the use of an interactive online application. Maynilad leadership rallied the organization to commit to the company’s DX journey, carefully putting in the required governance framework. As a result, NRW was reduced to 33% in 2017 compared to 67% in 2006. Clients likewise topped 1.3 million in 2017, from 600,000 in 2006.
  • BIMA named Digital Disruptor of the Year. BIMA allows for microinsurance coverage for most Filipinos, especially low-income families and the largely unbanked sector, through its Mobile Microinsurance offering. This innovation leverages Pinoys’ heavy mobile phone usage and the country’s unique “tingi” culture, offering insurance coverage via automatic prepaid deductions (installments of as low as PHP 45), postpaid charges, or mobile money. These were made possible by BIMA’s paperless transactions and the development of its internal app for insurance agents and brokers. Through this, BIMA opened up microinsurance to the mass market, offering service inclusivity for even those living in the remotest locations in the archipelago.
  • Air21 named DX Leader for Operational Transformation. Air21’s transformation journey began with automation of its shipment tracking, but the company soon realized that further operational improvements were needed to improve delivery success rates. Air21 leadership believed that streamlined operational processes would be key to boosting the company’s overall revenue and business viability. Hence, Air21 rolled out its Project Command Center that specifically looked at technology to transform the way the company performs on a day-to-day basis. Through this initiative, Air21 successfully implemented an automated report system for all deliveries, away from the use of email and telephone lines, while integrating business analytics as a core process in their operations. Real-time information was generated, creating a seamless view of pertinent information ranging from status of return documents, cash collections, and remittances, to country-wide reports and target-setting. With a singular view of its entire operations, its dashboards and the response team can work more quickly to resolve any issues.

“The journey to digital transformation is not without risks and challenges, so it’s fitting to recognize those who have not only paved the way towards change, but also made the leap and never looked back. In the DX economy, creative use of technologies will be the biggest equalizer among competing organizations and economies within the region. It is thrilling to see this level of innovation form the Philippines and we look forward to more local DX success stories in the coming years,” said Sudev Bangah, Managing Director IDC ASEAN.

The Philippine IDC DX Awards winners were selected through three rounds of panel judging and scoring following IDC’s proprietary DX MaturityScape Assessment. In enforcing the highest level of transparency and impartiality in the evaluation process, each submission was reviewed and deliberated on by IDC Asia/Pacific senior analysts.

The three winning organizations from the Philippines will soon join the exclusive shortlist of IDC Digital Transformation Awards winners from other participating countries, as the regional search culminates in IDC’s DX Summit, scheduled November 28th, 2017 at Gardens by the Bay, Singapore. This closing event seeks to name Asia’s best of the best, with regional winners being announced for the following categories: Digital Transformer of the Year; Digital Disruptor of the Year; DX Leader - L3D Mastery; DX Leader - Information Visionary; DX Leader - Omni-experience Innovation; DX Leader - Operational Transformation; and DX Leader - Talent Acceleration.

For more information on the awards and judging criteria, visit For queries about IDC DX Awards, contact Jubert Alberto at For media inquiries, please contact Rushanthine at

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For more information, contact:

Rushanthine Velayutham
+603 7663 2204

Jubert Daniel Alberto
+63-2-478-7260 ext416