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24 Mar 2019

Australian PC Monitor Market Records Highest Growth in Ten Years, IDC Reports

SYDNEY, March 20th, 2019 – In 2018Q4, Australia's PC Monitor market experienced an 8.3% year-on-year (YoY) growth in unit shipments, according to the latest IDC research. This is in line with the average YoY growth of 9.6% seen between 2016Q2 and 2018Q3.

The Australian PC Monitor market for the 2018 calendar year saw shipments grow 10.4% YoY, the highest growth in the last 10 years. “Key growth mechanisms are; 1) organisations continuing to adopt a dual monitor setup for their office employees, 2) consumers looking to duplicate their workplace productivity at home as a direct result of flexible workplace policies, and 3) gaming branded monitor innovation” says Sean Ashari, Market Analyst at IDC Australia.

IDC predicts that Australia’s PC Monitor market for the 2019 calendar year will remain largely flat at -1.7% YoY. “In 2019, Australia is expected to experience a decline in consumer spending as a result of falling house prices, shrinking household savings, and uncertainty around interest rates”, says Ashari. “Growth in monitor demand is likely going to originate from organisations acquiring an additional monitor for their uses, as productivity and user satisfaction gains are well documented. Government and exporting businesses are expected to increase spending on technology, while locally trading businesses face a slow decline in business confidence “.

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About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company that activates and engages the most influential technology buyers. To learn more about IDC Australia, please visit https://www.idc.com/anz. Follow IDC Australia on Twitter at @ IDC Australia and LinkedIn.





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Contact
For more information, contact:

Sean Ashari (sashari)
sashari@idc.com
61 2 9925 2222