22 Feb 2022

India PC Market Shipped a Record 14.8 Million Units in 2021, According to IDC

INDIA, February 23, 2022 –  The India traditional PC market, inclusive of desktops, notebooks, and workstations, delivered a strong year with shipment growth of 44.5% year-over-year (YoY) in 2021 (Jan-Dec), according to new data from the International Data Corporation (IDC) Worldwide Quarterly Personal Computing Device Tracker. While the notebook category was the volume driver with shipments reaching 11.6 million units, the desktop category, which saw a steep decline in 2020, managed a recovery with 30% YoY growth. This can be attributed to strong demand from enterprises, SMB, and consumer segments.

The market continued to be upbeat as the vendors collectively shipped more than 4 million PCs in 4Q21 (Oct-Dec). Remote working demand coupled with better supplies were the drivers for the market. The desktop category continued its upward trajectory driven by demand in the Education and VLE segments, shipping more than 800k units for the first time in 8 quarters. Notebooks clocked over 3 million units for second quarter in succession. The commercial segment posted a sharp YoY growth of 81.4% in 4Q21, while the consumer segment witnessed a more subdued YoY growth as vendors focused on inventory correction following a very strong 3Q21 (Jul-Sep).

“As schools and colleges continued to function remotely for a second consecutive year, the demand for a computing device became extremely important for students. Some of the students who were earlier using smartphones/tablets for their virtual classes opted for a PC for obvious benefits such as bigger screen and ease of usage” said Bharath Shenoy, Senior Market Analyst, PC Devices, IDC India. Commenting on the ongoing momentum in notebook category, he adds, “The consumer segment witnessed strong growth despite facing supply disruptions across the year. While the incumbent brands managed to get better allocations and ship bigger volumes of PCs, new brands that entered Indian market in the past few years struggled to get timely supplies, thereby struggling to fully capitalize on the market opportunity.”

Top 5 Company Highlights: 2021

HP Inc. continued to lead the overall PC market with a share of 31.5% as its shipments grew by 58.7% YoY in CY2021. The vendor also led the market and had its biggest quarter ever in 4Q21 by shipping more than 1.3 million units. The vendor had a commanding share of 32.9% and 30% in the commercial and consumer segments in 2021 as they grew by 57.5% and 60.1% YoY respectively. Strong demand coupled with consistent supplies helped the brand in managing substantial growth in both segments.

Dell Technologies secured the second position with 23.6% share and 47% YoY growth in CY2021.The vendor also stood in second place behind HP in 4Q21 as it shipped more than a million units for a second consecutive quarter. While it was a close second to HP in the commercial segment with a share of 29.8% in 2021, it managed to stay ahead of Lenovo, but was a distant second in consumer segment. The vendor also led the enterprise segment with a share of 38%, driven by increased demand from Indian IT/ITES customers and its global accounts.

Lenovo continued to hold its third position behind Dell in 4Q21 as well as CY2021 with shares of 17.4% and 18.4% respectively. While the vendor managed an impressive growth of 22.8% YoY in 2021 across segments, constrained supplies impacted its overall shipments. It however did perform well in SME segment, coming in second behind HP with a share of 24.7%.

Acer Group retained the fourth position with an 8.2% market share in CY2021 while it held a share of 7.7% in 4Q21. As the desktop category made a comeback of sorts in 2021, Acer was one of the main beneficiaries due to its established commercial desktop business. The vendor was second in the commercial desktop category behind HP with a share of 25.8%.

ASUS maintained the fifth position with a share of 4.4% in 4Q21 and 5.9% in CY2021 as it grew by 36.1% YoY in 2021. While it managed a healthy growth in the consumer segment in 2021, it started making inroads in the commercial segment, growing a staggering 227.2% YoY.

Commenting on the outlook, Navkendar Singh, Research Director, Client Devices, IDC India said, “The market witnessed unprecedented demand for PCs in last two years in both the commercial and consumer segments, but demand is expected to soften in 2022. While digitalization and remote working are expected to be primary drivers for the SME and enterprise segments, component shortages, supply challenges, and increased prices might continue to impact the government and education segments negatively, leading to further delays in projects. We may also witness some traction for the newer vendors in the consumer segment as supplies start improving in the second half of the year.”

India PC Market, Top 5 Companies, Market Share, Year-over-Year Growth, 4Q21 (Shipments are in thousands of units)

Company

4Q21 Shipments

4Q21 Market Share

4Q20 Shipments

4Q20 Market Share

Year-over-Year Unit Change (2021 vs 2020)

1. HP Inc.

1,321

32.2%

785

26.7%

68.3%

2. Dell Technologies

1,064

25.9%

808

27.5%

31.7%

3. Lenovo

714

17.4%

540

18.4%

32.3%

4. Acer Group

317

7.7%

251

8.5%

26.3%

5. ASUS

182

4.4%

189

6.4%

-3.5%

Others

507

12.4%

365

12.5%

38.9%

Total

4,105

100.0%

2,938

100.0%

39.7%

Source: IDC Worldwide Quarterly Personal Computing Device Tracker, February 2022



India PC Market, Top 5 Companies, Market Share, Year-over-Year Growth, 4Q21 (Shipments are in thousands of units)

Company

2021 Shipments

2021 Market Share

2020 Shipments

2020 Market Share

Year-over-Year Unit Change (2021 vs 2020)

1. HP Inc.

4,678

31.5%

2,948

28.7%

58.7%

2. Dell Technologies

3,501

23.6%

2,381

23.2%

47.0%

3. Lenovo

2,733

18.4%

2,225

21.7%

22.8%

4. Acer Group

1,214

8.2%

1,005

9.8%

20.8%

5. ASUS

877

5.9%

645

6.3%

36.1%

Others

1,842

12.4%

1,067

10.3%

72.6%

Total

14,845

100.0%

10,271

100.0%

44.5%

Source: IDC Worldwide Quarterly Personal Computing Device Tracker, February 2022

Note:

  • Shipments include shipments to distribution channels or end-users. OEM sales are counted under the company/brand under which they are sold.
  • Enterprise segment refers to all companies with 500 and above employees, and SMBs are referred to companies below 500 employees.
  • Traditional PCs include Desktops, Notebooks, and Workstations and do not include Tablets or x86 Servers. Detachable Tablets and Slate Tablets are part of the Personal Computing Device Tracker but are not addressed in this press release.

For more information about IDC's research, please contact Shivani Anand, Senior Marketing Specialist at sanand@idc.com  . You can also follow IDC India’s Twitter  and LinkedIn  pages for regular updates.

About IDC Trackers

IDC Tracker products provide accurate and timely market size, company share, and forecasts for hundreds of technology markets from more than 100 countries around the globe. Using proprietary tools and research processes, IDC's Trackers are updated on a semiannual, quarterly, and monthly basis. Tracker results are delivered to clients in user-friendly excel deliverables and on-line query tools. The IDC Tracker Charts app allows users to view data charts from the most recent IDC Tracker products on their iPhone and iPad.

About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,200 analysts worldwide, IDC offers global, regional, and local expertise on technology, IT benchmarking and sourcing, and industry opportunities and trends in over 110 countries. IDC’s analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly owned subsidiary of International Data Group (IDG), the world’s leading tech media, data, and marketing services company. To learn more about IDC, please visit www.idc.com. Follow IDC on Twitter at @IDC and LinkedIn. Subscribe to the IDC Blog for industry news and insights.

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For more information, contact:

Navkendar Singh
nsingh@idc.com
+91-124-4762300

Shivani Anand
sanand@idc.com
+91-124-4762304