09 Jun 2022

PC Shipments into the Middle East & Africa Continue to Grow as Tablet Demand Suffers Significant Decline

Dubai – The Middle East and Africa (MEA) personal computing device (PCD) market, which is made up of desktops, notebooks, workstations, and tablets, is expected to decline 6.0% year on year in shipment terms for the second quarter of 2022, according to industry analysis conducted by International Data Corporation (IDC). The global technology research and consulting firm's latest Worldwide Quarterly PCD Tracker shows that an estimated 5.6 million units will be shipped across the region in Q2 2022.

"There will be two main drivers of this year-on-year decline," says Fouad Charakla, IDC's senior research manager for client devices in the Middle East, Turkey, and Africa. "The first is the worsening performance of the Turkish market due to the lira's devaluation against the U.S. dollar. The second is the fact that a massive education deal that took place in Egypt during Q2 2021 will not be repeated on the same scale this year. Almost all the other markets in the region will remain somewhat stable year on year in terms of shipments."

From a product category perspective, the projected decline for Q2 2022 will root from tablets, with shipments of these devices falling 17.7% year on year. Meanwhile, PC shipments into the region are expected to grow 3.6% year on year.

"Looking at the overall market on an annualized basis, we expect PCD shipments into the MEA region to decline for 2022 as a whole," says Charakla. "This represents a significant change in fortune for the market after it experienced consecutive year-on-year shipment growth for the previous two years."

For more information, please contact Sheila Manek at smanek@idc.com  or on +971 4 446 3154.

About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,200 analysts worldwide, IDC offers global, regional, and local expertise on technology, IT benchmarking and sourcing, and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly owned subsidiary of International Data Group (IDG), the world's leading tech media, data, and marketing services company. To learn more about IDC, please visit www.idc.com. Follow IDC on Twitter at @IDC and LinkedIn. Subscribe to the IDC Blog for industry news and insights.

IDC in the Middle East, Turkey, and Africa

For the Middle East, Turkey, and Africa region, IDC retains a coordinated network of offices in Riyadh, Nairobi, Lagos, Johannesburg, Cairo, and Istanbul, with a regional center in Dubai. Our coverage couples local insights with international perspectives to provide a comprehensive understanding of markets in these dynamic regions. Our market intelligence services are unparalleled in depth, consistency, scope, and accuracy. IDC Middle East, Africa, and Turkey currently fields over 130 analysts, consultants, and conference associates across the region. To learn more about IDC MEA, please visit www.idc.com/mea. You can follow IDC MEA on Twitter at @IDCMEA.

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