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02 May 2016

IDC MaturityScape Guides Manufacturers Through Information Digital Transformation

New IDC Manufacturing Insights report provides framework to ensure IT is critical enabler of digital transformation of the enterprise

FRAMINGHAM, Mass., May 2, 2016 – The 3rd Platform, built on cloud, mobility, big data and analytics, social business, and Innovation Accelerators, such as the Internet of Things (IoT), 3D printing, robotics, and cognitive computing, are changing how manufacturers can acquire and apply knowledge. New technologies can provide unprecedented computing capabilities and unlimited avenues to access information and knowledge as the information itself becomes even more valuable. To help organizations successfully weather and capitalize on this information transformation, IDC Manufacturing Insights today unveiled a new report, IDC MaturityScape: Information Digital Transformation in Manufacturing (Doc #US41144316). The new report provides a framework for identifying the stages, critical measures, outcomes, and actions required for IT organizations to effectively evolve to information transformation as a critical enabler of digital transformation for their enterprise.

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Information transformation is a critical component of manufacturers' overall digital business transformation. In the new report, IDC Manufacturing Insights recommends that manufacturers act quickly to capitalize on the value of information that is and will become available to them. The report also advises embedding intelligence on how manufacturers manage their operations and deliver their products and services. Leaders in information transformation will treat data and information as they would any critical business asset — with investments in people, processes, and technologies that acknowledge information's strategic importance, in addition to solidifying a road map to maximize information's contribution to the business' success. The most advanced companies can accelerate the pace of sophisticated analysis, the mix of data and data types, and the ability to optimize and predict business decisions.

According to Kimberly Knickle, Vice President of IDC Manufacturing Insights, IT Priorities & Strategies, "To gain competitive advantage and become increasingly customer centric, manufacturers must adapt their classic data management approaches to master a differentiated information value chain."

The IDC MaturityScape for information digital transformation enables an organization to assess its competency and maturity and use a baseline in defining short- and long-term goals and plans for improvements. It also enables executives to prioritize and obtain guidance in leveraging and managing their fastest-growing asset: information. With this document, an organization can use a comprehensive set of objective criteria to benchmark its maturity against an industry benchmark in the quest to achieve fact-based and data-driven decision making and derive desired outcomes based on business-oriented, organizational goals.

IDC recommends leaders focus on the following dimensions and their sub-dimensions when evaluating their information transformation maturity:

  • Data discovery. Acquisition and preparation, exploration, visualization, and datafication
  • Value development. Analytics, algorithms, program management, and quality
  • Value realization. Monetization, productization, real-time orchestration, and service innovation
  • Knowledge and collaboration. Work virtualization, knowledge and integration, governance, and risk
  • Information architecture. Data management and enterprise information model, integration and synchronization, IA services, and security

"Manufacturers are investing in some of the tools they will need to leverage information and knowledge as critical business assets. But to yield the greatest benefits, manufacturers must do more than just invest in tools; they must undergo an information transformation. Our new IDC MaturityScape offers senior leaders a framework to assess their enterprise challenges and create a sound information transformation strategy," concluded Knickle.

IDC Manufacturing Insights notes, the promise of information transformation seems so large that it's tempting to attack on every front and hope to have some success by the rule of numbers. However, in this case, doing everything at once is not the appropriate way. Having a game plan to achieve some initial success or risk modest failure, learn from either scenario, and then expand, is far more likely to deliver sustainable success.

For additional information about this report or to arrange a one-on-one briefing with Kimberly Knickle please contact Sarah Murray at 781-378-2674 or Reports are available to qualified members of the media. For information on purchasing reports, contact ; reporters should email

IDC MaturityScape

IDC MaturityScape reports are used by IT executives and their enterprise partners to have a structured way to identify their current level of maturity, and the gap between where they are and where they want to be to maintain competitive balance or achieve industry superiority. Using IDC MaturityScapes is a way to reduce the friction of change, to make more precise investments, and to identify the details of governance, process, technology, organization, and other factors that can derail the best-laid technology initiative.

About IDC Manufacturing Insights

IDC Manufacturing Insights assists manufacturing businesses and IT leaders, as well as the suppliers who serve them in making more effective technology decisions by providing accurate, timely, and insightful fact-based research and consulting services. Staffed by senior analysts with decades of industry experience, our global research analyzes and advises on business and technology issues facing asset intensive, brand oriented, technology oriented, and engineering oriented manufacturing industries. International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology market. IDC is a subsidiary of IDG, the world’s leading technology, media, research, and events company. For more information, please visit, email, or call 508-988-7900. Visit the IDC Manufacturing Insights Community at