Augmenting technology for exceptional retail

Retailers increasingly need to create exceptional immersive experiences to engage customers in a frictionless manner. Explore IDC research on the retail technologies that enable everywhere commerce in the new higher-tech, augmented retail world.

IDC IT Executive Programs customers receive access to IDC Insights Industry Research. Learn more about IDC Retail Insights and how IDC can help you develop strategic priorities, programs and use cases for initiatives such as Experiential Retail.