IDC IT Forum Roadshow 2018

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IDC IT Forum Roadshow 2018

Digital Transformation: Strategies for Automation, Innovation, and Intelligence

Amman, November 19, 2018


  • By 2019, worldwide spending on digital initiatives will reach $2.2 trillion, almost 60% higher than 2016.
  • By 2020, half of the Global 2000 enterprises will see the majority of their business depend on their ability to create digitally-enabled product, services, and experiences.
  • IDC research shows that 89% of organizations in the Middle East and Africa regard digital transformation as central to their corporate strategies.

In today's world, digital transformation (DX) has attained a macroeconomic scale and impact, becoming the core of what industry leaders do and how they operate. The DX economy is driven by digital-native enterprises. Born in the digital era, these enterprises are disrupting the traditional models and forms of interactions between the customer and the product or service.

In order to succeed in this economy, established enterprises must embrace a "digital native" approach to the way they think and act. Indeed, comprehensive digital strategies must be put in place if these organizations are to actively disrupt business models and processes, establish new revenue sources, and increase profitability.

To fully embrace the mindset a digital-native enterprise, there are five digital competencies that organizations must attain:

  • Leadership: Deliver and integrate new digital technologies alongside legacy systems and processes while embedding infrastructure and cultural change management techniques as a result of digitally-enhanced processes.
  • Relationship: Optimize reach, maximize relevancy, and enable reciprocity from customers, employees, and channel partners. Aim for evangelism, not just satisfaction.
  • Information: Syntax, semantics, and socialization are all critical when the endgame is to increase the revenues generated from information-based products, experiences, and services.
  • Operation: Achieve scale and expand the scope and delivery speed of innovations across business units.
  • Talent: Leverage workplace optimization and talent sourcing so that processes, people, and culture all perfectly align with the organization's DX goals.

The digital battlefield is intensifying, and all industries are being disrupted. Technology and non-technology players are converging. Are you ready to compete in the DX economy?


Time Event Speakers

Registration & Welcome Tea / Coffee


IDC Welcome Address

The Journey to the Digitally Native Enterprise
Chaired by: Jyoti Lalchandani, Group Vice President, Regional Managing Director, Middle East, Africa, & Turkey, IDC

The drive for organizations to be digital is increasing. More and more organizations are embracing digital as part of their DNA – it is now the way they operate. However, recent research suggests that only 26% of organizations can be considered digitally native, having made the transformation journey. Keys to success include the role of technology, the integration of the business and technology strategies, and the creation of transformation roadmaps. This session will explore how those companies have made the journey, including what is a digitally native enterprise, the mission of the enterprise, and the path to become digitally native. It will explore the different facets of the change, from the transformation of the approach to customers, technology and operating model, and introduce the organizational constructs on the journey to become digitally native.


IDC Keynote


Panel Discussion: The Journey to the Digitally Native Enterprise


Embracing Digital Transformation with Optimized Identity Access Management

A recent IDC security survey showed many enterprises in North Africa believe they are more secure than they actually are, with identity access management (IAM) identified as the weakest of alll security practices. More than 54% of North Africa organizations take a reactive approach when it comes to IAM, rely soley on administrators to create, modify, and delete accounts using static, siloed process and only sometimes review the access. IDC shares insights and perspective on why and how organizations should build a robust IAM practice in today’s context when enterprises embrace various forms of cloud, mobility and take on the digital transformation journey. The key emphasis is to educate the audience identity is the core of security and a call for action.


Mutli-Cloud Environment for Digital Transformation through Next Generation Applications

IDC's research confirms that the enterprise datacenter is under pressure. Many enterprise datacenters are experiencing downtime, latency and performance issues. Datacenters are aging and also unable to cope with the new demands being placed on them by digital transformation. At the same time, CIOs are under greater pressure to find strategic uses for the datacenter as well as drive down costs with additional efficiencies through automation. The multi-cloud datacenter environment is becoming the new normal in North Africa.. This will only increase with the advent of new next generation applications and the internet of the things. As the multi-cloud environment is adopted, new challenges are being experienced with integration and security.


Tea/Coffee Break


The Future of Commerce

Augmented and virtual reality technologies are allowing for new consumption models and immersive experiences. Crowdsourcing, 3D printing, and drones will continue to drive new sourcing and fulfilment models. The future of commerce is pervasive, on-demand and pertinent, and presents massive opportunities. But it also requires a significant transformation in the way businesses deliver products and service customers. In this presentation, industry leaders and practitioners will share key insights, examples of emerging forms of commerce, and provide recommendations that will help you thrive in this journey.


Printing Innovations: Moving Beyond the Traditional

The printing industry has undergone a sea change in the past decade with the traditional idea and usage of printers undergoing a major shift. With digitization initiatives taking place across the region, the traditional usage of printed documents is facing a major decline as the industry increasingly moves toward managed print services, hybrid print technologies, and 3D printing. A new wave of possibilities is emerging in the wake of these printing innovations, adding to the overall innovation that is already taking place within the region's enterprise space. This session identifies the key developments taking shape in the printing industry and examines the implications for organizations of all sizes and from across the vertical spectrum.


Real Challenges, Real Stories: Turning Adversity into Opportunity

For many IT Executives, to say that 2018 has presented its fair share of challenges is clearly an understatement. On the one hand, budget constraints have forced IT departments into a 'leverage and optimize' mode as part of broader cost reduction mandates, while on the other the business requirements have become significantly more demanding due to volatility in the markets. Organizations have been forced to rethink investment strategies – and any new capital expenditure is coming under intense scrutiny. As a result, new pricing and service delivery models have becoming more attractive where more flexibility is available. This presents us with an opportunity to think about what the 2019 technology landscape would look like, and in this respect IT Executives are asking a number of questions as they start making plans for the future. This session will attempt to answer these questions, as well as provide a healthy platform for debate to ensure that attendees can share best practices where relevant.

Hear from your peers from various industries describing how recent findings from the business literature have revealed a major challenge to today’s successful organizations. The session also discusses the ability to anticipate, and prepare for, continuous and disruptive market change. While many organizations have been created, and indeed prospered, around a key successful business idea, often this success has ultimately encumbered the organization, and made it difficult to adjust to changing market realities. As a result, the established successful organization may face significant challenges to continued market dominance


IDC Summary and Close


Raffle Draw !!


Lunch & Networking

General Information


Monday, 19th November 2018




End User can register free for this event.

Registration deadline for end-users: 18th November 2018


Exhibit Partner(s)

Partnership Opportunities

Why Partner with IDC for the 2018 Forum

In the world of digital transformation, there are resisters, explorers, players, transformers, and disruptors.


  • If you have not already developed a digitally enhanced, customer-focused strategy, now is the time to begin.
  • If you are taking a case-by-case approach to building your digital initiatives, now is the time to advance.
  • If you are struggling to scale your digital initiative across your organization, now is the time to move forward.


Shabana Mahadiwala

Conference Director

+971 56 414 5986

About IDC

54 Years | 1100 Analysts | 110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit