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This is How Tommorow is Built

Riyadh, January 22, 2018


Tech innovations are reshaping entire industries. There’s a need for a speed, for security, and above all, an imperative to stay ahead of the competition and up-to-date with the latest visionary thinking. While your rivals continue to seek new opportunities and innovative solutions across the board, can you really afford not to?

Join us at vInnovation to discover new ideas and leadership strategies for game-changing IT.

The focus is to provide you with an understanding of the latest innovations in IT, empowering you with practical solutions to solve any persisting or outlying issues, and the opportunity to discover more about how VMware technology can help you.

There’ll be an opportunity to meet with leading industry experts and participate in hands-on discussions with your peers from different industry verticals.

  • How to modernise your data centre: understand how to integrate compute, network and storage virtualization technologies
  • The best ways to integrate public clouds: the common platform to manage multiple clouds holistically
  • How to empower the digital workspace: deliver the apps and data employees need across any device
  • The secrets to transforming security: explore a new security architecture that’s intrinsic, highly granular and policy-driven

There’ll be an opportunity to learn more about VMware technology in our various sessions, or the chance to test drive the latest VMware solutions in our Hands on interactive sessions. It’s the perfect opportunity to learn about the VMware products and solutions right at the event.

We’ll make sure you have the ability to make the most of your VMware investments and reach new levels of business agility and responsiveness to change, greater cost efficiencies, and faster time to innovation.

VMware Managing director,  Ahmed Auda will begin with a keynote welcoming you to the event followed by sessions from our panel of cloud experts will help to field your questions, and provide troubleshooting tips on cloud infrastructure, security, and digital workspace.

vInnovation is the essential event to learn all about digital transformation and help you build tomorrow. Good technologists solve problems. Great innovators create opportunities.


Time Event Speakers

Registration & Networking


Welcome Note & Update

Feras Bilto
Country Manager, VMware Middle East

Digital Transformation: Realise what’s possible

Henri van der Vaeren
VP Sales SEMEA, VMware Middle East

Take Control of IoT

Rasheed Al Omari
Principal Business Solutions Strategist -SEMEA, VMware

The Internet of Things is here. Companies are already investing and seeing ROI. IoT But this “new world” of interconnection and opportunity represents a lot of challenges for IT.The CIOs are concerned with data breaches, scalability, latency, bandwidth, and identifying issues before they happen. So we better take control of the IoT.


Tea/ Coffee & Networking


Data Center Modernization

Majed AlElaiwi
Country Lead, Intel Saudi Arabia

Learn how Intel and VMWare technologies can help you build an on-demand and data-driven digital enterprise.


Transforming the Data Center to Deliver Any Application on Any Platform

Deepak Narain
Technical Director for the Middle East & North Africa, VMware Middle East
Your data center needs to evolve. The age of digital transformation has pushed the role of the data center beyond headquarters and out to the cloud. Today’s competitive climate is placing increased pressure on organizations to emphasize innovation over operations. It’s no longer about running and maintaining traditional infrastructures; it’s about transforming to deliver business agility. In this session, you’ll hear from customers that are using VMware’s innovative, software-defined data center architecture to modernize infrastructure, automate IT, and deploy modern cloud native applications and microservices. We’ll feature the latest demos and discuss products and solutions including vSAN, VMware Cloud Foundation, vRealize Suite and Developer Ready Infrastructure that have already been tested at scale in hyperscale cloud providers and are helping enterprises future-proof the data center and deliver better business

Delivering New User Experience with Digital Workspace Solution

Gillio Zahr
EUC Sales Specialist - Saudi Arabia, VMware Middle East
You need to help employees work smarter. Consumer technologies are driving digital transformation in the workplace. The workforce is no longer tethered to a physical space and their apps and data are moving to the cloud - requiring IT to redefine how end-user services should be delivered to meet the rising demands of employees, and lines of business. In this showcase, you will hear from customers, partners, and innovators at VMware who are building on intelligence to transform the way their organizations securely empower the workforce for a better user experience. Learn how forward-thinking IT organizations are creating digital workspace strategies to harness the power of new apps, devices, and connected things to transform business processes and drive engagement and productivity for every employee

Tea/ Coffee & Prayer Break


Transform Network and Security

Mahmud Ibrahim
Sr Manager, Systems Engineering, VMware
Companies today depend on the applications and the data used to redefine their industry and fundamentally their business models. Networking and security needs to be focused on the application and independent of the underlying infrastructure. This allows security capabilities to be wrapped around the VM, container, or microservices across heterogeneous endpoints and across cloud silos for the lifecycle of the application – no matter how brief. The network becomes the fabric that brings together the platform in a secure, highly available, and automated experience that is consistent from the data center to the edge – but it has to be delivered both as software and an open platform for innovation. Join this session to hear about how VMware NSX and VMware AppDefense enable a network virtualization and security platform for the enterprise that helps customers make the transition to the digital era

Cloud Simplification-XAAS

Talal Al Bakr
Vice President- Cloud Services, STC

Summary & Close

Rasheed Al Omari
Principal Business Solutions Strategist -SEMEA, VMware

General Information

Date and Time

Monday, January 22, 2018



Who Should Attend

Targeted exclusively at senior level executives from various departments across the vertical, the conference will combine thought-provoking presentations and interactive sessions between IDC, VMWare and the influential decision makers responsible for driving their implementation.


For more information, contact:

Shabana Mahadiwala  - +97156 414 5986 /


Organised by(s)

Premier Partner(s)


To access the content, please enter the password you have received from IDC. If you do not have a password, please contact Shabana Mahadiwala via email, at



Shabana Mahadiwala

Conference Director

+971 50 354 3083

About IDC

54 Years | 1100 Analysts | 110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit