Sustaining Business Continuity with Digital Resilience

Digital Event

July 8, 2020


While the COVID-19 pandemic has brought unprecedented levels of disruption to the region, it has also shone a light on the critical role of digital transformation (DX) in ensuring business continuity. Indeed, DX-savvy organizations are experiencing the least disruption as they were far better prepared to face the challenges that lay in wait.

As the situation continues to evolve, more and more enterprises will look to rethink their business continuity strategies, with an eye on stabilizing their critical infrastructure and improving their response to unforeseen events. Online collaboration tools, cloud-based platforms, and secure remote access will all be central to this process, as will improvements in infrastructure resiliency and disaster recovery.

Agility is key, and IT leaders must now look to adjust to the new—and constantly evolving—requirements of an increasingly remote workforce. The challenges posed by COVID-19 will drive long-lasting changes in the way businesses operate; as such, business continuity must now be viewed as the top digital transformation priority for any organization looking to survive and thrive in this new reality.




Time Event & Speakers

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Welcome Address

Nagia El-Emary

Country Manager (Egypt) & Senior Consultant (MEA), IDC

IDC Keynote: The Relationship Between IT Resilience and Business Continuity

Steven Frantzen

Senior Vice President (EMEA) & Managing Director (CEMA), IDC

The COVID-19 pandemic has brought to light the importance of business continuity plans. In the face of crises in this digital age, the ability to continue doing business seamlessly has become inextricably linked to the resilience of an organization’s IT infrastructure. Those with agile and scalable cloud-based platforms have been able to continue doing business remotely, while maintaining the security of their networks. Any organization looking to get ahead in today’s digital age requires a tried and tested IT infrastructure that is able to drive its overall business strategy during times of crisis.

Session1: Sustainability


Sustaining & Enhancing Customer Experience with Open Hybrid Cloud

Ayman El Sheikh

Head of Solution Architecture (MENA), Red Hat

Q&A Session - Ask a question and get a chance of winning an E-Gift Voucher


Ensuring Options: Sustaining Business Continuity and Competitiveness via Technology Diversity

Roger Benson

Senior Director for Commercial Sales (EMEA), AMD

The IT market has always been extremely dynamic and complex, with CIOs always having to ensure their businesses stay competitive by selecting high performance and secure solutions. Since the COVID-19 outbreak, additional needs have emerged, including needs for robust remote working solutions facilitate business continuity. This session explores how working together with OEMs, ISVs, and service providers can give new and exciting options to IT decision makers.


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Ensuring a Productive, Remote Workforce

Joseph Carson

Chief Security Scientist and Advisory CISO, Thycotic

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Session2: Productivity


Disruption for the Rest of us, with Low Code

Rodrigo Castelo

Vice President (MEA), Outsystems

Today, companies that would not have been viewed as traditional competitors in a particular market are re-modelling themselves in any market that shows economic value. They are able to do this quickly and successfully. This session will cover the four key attributes these disruptive companies have and explain how any enterprise company can enter the modern digital world and achieve the same disruptive results by using low-code technologies.


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Provide Seamless Security for Dynamic Cloud Environments

Hussam Kebbi

Senior Systems Engineer, Fortinet Middle East
Meeting the needs of dynamic cloud networks involves integrating and automating solutions for private cloud, public cloud, software as a service, and hybrid environments. This session will cover how organizations can ensure consistent protection while running applications from anywhere.


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Ensuring Business Continuity: eSignatures and Digital Identities

Scott Rea

Senior Vice President of Trust Services, Digital14
All around the world, people are struggling to come to terms with a new way of life. Working from home, self-isolation, and social distancing are increasingly becoming the norm for most people around the globe. People are being told to stay at home except in case of emergencies, disrupting and transforming the way we work. This situation has created many business continuity challenges, especially with respect to orders, contracts, and other activities that require signatures. However, esignatures and electronic document management systems have proven to be incredibly useful for business continuity. This session will take a look at how such solutions are helping drive business continuity for governance, risk management, and compliance concerns across legal operations.


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Session3: Agility


Managing Disruption Through a Robust Cyber Resilience Strategy

Maen Ftouni

Country Manager (Saudi Arabia & Bahrain), Mimecast

Beyond the human element, the current global public health crisis is resulting in unprecedented personal and business disruption. Disruption of this magnitude is breeding an environment ripe for those with malicious intent. Indeed, there is increased cybercriminal activity exploiting the confusion and fear surrounding employees and other end users. This presentation will highlight how a comprehensive cyberstrategy can be used to tackle such disruption.


Q&A Session - Ask a question and get a chance of winning an E-Gift Voucher - Courtesy Mimecast


How to build a sustainable, Resilient Recovery across your organisation post Covid.

Lee James

Chief Technology Officer (EMEA), Rackspace Technology

As the world moves one step at a time towards “business as usual” how do you build a sustainable recovery across your people, processes and technology offerings that will not only delight your internal teams but also provide the right platform to maximise customer growth.


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Enterprise Hybrid Solution

Bader Barham

Cloud Solutions Architect, Alibaba Cloud

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Raffle Draw: Did you plan on buying a new phone or tab? Attend the panel discussion & stand a chance to win an e-voucher and go get your new device! - Courtesy Dropbox


Panel Discussion: A Two-Pronged Approach to Business Continuity: Optimized Data Management & Enhanced Remote Collaboration

Jawad Khalil

Program Manager, Telecoms KSA, IDC

Maya Zakhour

Channel Sales Director (Middle East, Africa, Italy, and Spain), NetApp

Thibaut Champey

Regional Director (EMEA), Dropbox

In the post-COVID-19 reality, organizations are rushing to revamp their business continuity models, taking a much more serious approach to preserving the integrity of their future operations through strategies that focus on data and collaboration. On the one hand, organizations need to simplify data management using data services that provide consistent capabilities across a choice of endpoints spanning on-premises and multiple cloud environments. On the other, they are required to find smart working solutions for their business operations and distributed teams in the workplace of the future. This session will showcase solutions that give your organization access to data where and when applications need it for disaster recovery and business continuity. It will also explore strategies for positioning your organization in this new working reality, detail collaboration strategies based on lessons learned from COVID-19, and outline the key technologies needed to sustain business operations and facilitate team work.


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General Information


Digital Event



Wednesday, July 08, 2020



11:00 AM




Registration Fee
Free of Charge : For End Users (not IT + Consultant companies)


For More Information, contact: Ramaa Bhardi - Conference Project Manager (META)

Mobile: +971 56 5498946 | Email:


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Knowledge Hub

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3 Ways to Architect Digital Transformation (DX) Within Your Organization


Digital Transformation and 3rd Platform Leadership: What You Need to Know


Contact Us

Ronita Bhattacharjee

Vice President - Conferences, IDC Middle East, Africa, & Turkey

+971 4 391 2747

Taher Hamdan

Senior Sales Manager, Conferences, IDC Middle East, Turkey & Africa


About IDC

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International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit