IDC Digital Transformation

DIGITAL Event | Digital Event | Turkey | October 21, 2021

THE RISE OF THE DIGITAL ECONOMY AND THE NEW CEO AGENDA

The Future Enterprise is IDC’s vision for how organizations must organize and invest to participate in increasingly digitally-centric markets. It is a framework for fostering a digitally-native culture, one that enables new synergies in ecosystems, generates revenue from empathy at scale, and demonstrates an ability to adapt operating models to complex customer requirements—all of which are enabled by an intelligent, empowered, and agile workforce. The pandemic underscored the importance of digital transformation in the eyes of CEOs who now find themselves at a decision point – to follow the same course of cost-cutting as previous recessions have dictated – or to flatten their own organization’s recessionary curve by leveraging technology.

Key Topics

When organizations come out of the recession, they will be operating in a new type of economy – the Next Normal. IDC has identified key digital priorities for the digital enterprise. The CEOs’ nine new digital agenda items are pivotal characteristics of the Future Enterprise – these are the new benchmarks for what it takes to lead in the Next Normal, and how organizations must define their X-factor in the new digital economy.

  • Future of Connectedness

  • Future of Customers and Consumers

  • Future of Digital Infrastructure

Contact Us

Deniz Belli

Conference Project Manager

+90 532 397 3454

Pinar Kartal

Sales Specialist, IDC Turkey

+90 549 810 1750

About IDC

57 Years | 1100 Analysts | 110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit www.idc.com.