Thriving in Today’s Era of Digital Disruption

Movenpick Hotel, Al Khobar, May 17, 2022


Saudi Arabia is one of the region's digital transformation forerunners. Guided by an enabling government and its Vision 2030 strategy, the Kingdom is leveraging digital disruption to create a more diverse economic landscape. This provides significant opportunities to businesses in the Kingdom. However, organizations need to evolve their current digital transformation efforts into a "sustainable digital business" approach if they are to thrive – and not just survive – in this new era.

A sustainable digital business is built on the foundation of modern, cloud-native applications. However, the applications landscape among businesses in Saudi Arabia has yet to mature to the point where they can fully leverage the opportunities of this new era. For example, a recent IDC survey shows that most organizations (83%) in Saudi Arabia still rely on spreadsheets and standalone applications rather than on an integrated business suite to run their supply-chain functions. This essentially hinders organizations from leveraging the best of their data and optimizing their use of AI/ML and analytics technologies.

Join industry experts from IDC and Infor as they take a detailed look at the Saudi market and share key insights about the state of digital transformation and application modernization underway in the Kingdom. Infor will highlight the benefits of enhancing the digital transformation journey with modern industry suites in the cloud that enable businesses to quickly scale and spend less time managing infrastructure and more on strategic initiatives.


Time Event & Speakers

Registration and Welcome Tea / Coffee


Welcome Address

Salem Machaka

Interim General Manager, Infor

The State of Digital Transformation in Saudi Arabia and an Overview of Key Predictions

Hamza Naqshbandi

Associate Vice President, Saudi Arabia and Bahrain

Saudi Arabia, guided and enabled by a forward-looking government and its Vision 2030 initiative, is one of the MEA region’s forerunners in terms of technology implementation. This session will explore the current state of digital transformation in the country and present research-based predictions for the future. 


Digital Disruption: An Evolution Not a Revolution

Phil Lewis

Senior Vice President, Solution Consulting, Infor

In the wake of major changes and the accelerations brought about by global events, organizations today find themselves in an era of fierce competition. Technologies and societies are evolving at a rate faster than organizations can organically adapt. Forward-looking organizations are investing in digital transformation, but how specifically is technology setting them apart from their peers? This session will take a closer look at such digital disruptions.


Networking break


Journey to Digital Transformation

Ahmed Alkooheji

Director of Corporate Services, Saudi Diesel Equipment Company

Panel Discussion: Embracing the Digital Transformation Journey with Cloud ERP

Hamza Naqshbandi

Associate Vice President, Saudi Arabia and Bahrain

Khaled Al Shami

Vice President, Solution Consulting, Infor

Ahmed Tayel

Business Manager, AWS

Ahmed Alkooheji

Director of Corporate Services, Saudi Diesel Equipment Company

Tarek Hussein

Chief Customer Officer, AutoWorld

How are manufacturing and distribution organizations in Saudi Arabia embracing industry-focused cloud ERP solutions to digitize and tap into new opportunities? This panel discussion will explore how industry-specific cloud solutions are helping organizations across Saudi Arabia gain full visibility of their operations and enhance business model innovations. 


Lunch & Networking / Close of Event


Premium Partner

General Information



Movenpick Hotel, Al Khobar





Tuesday, May 17, 2022





08:30 AM (Saudi Arabia Time)






Registration Fee
Free of Charge : For End Users (not IT + Consultant companies)


For More Information, contact:

Dalia Jaarah - Senior Conference Specialist  |  Email:  | Mobile: +966 5019 8046


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Movenpick Hotel, Al Khobar

Al Massah 2  Room

Contact Us

Dalia Jaarah

Conference Project Manager, IDC Saudi Arabia

+966 11 434 8229

About IDC

58 Years | 1300 Analysts | 110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,300 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit