IDC Retail Insights analysts bring broad and deep industry knowledge, proven merchant experience, and strategic thought leadership to their goal of delivering fact-based guidance to retailer and industry vendor organizations wanting to optimize their IT investments and market performance.

Today's retail is truly omni-channel and needs to respond to increasingly demanding consumers in a stiff competitive environment.

Doc# US49436123 Filippo Battaini - Research Manager, IDC Retail Insights, Europe