IDC PeerScape Figure

Figure: IDC PeerScape: Practices to Enable the New Role of the Physical Store

Executive Summary

Peer Insights

Practice 1: Redesign Physical Store Processes and Layouts for a Frictionless Customer Journey

Challenge

Example

Guidance

Practice 2: Leverage the Physical Store for Omni-Channel Fulfillment

Challenge

Example

Guidance

Practice 3: Expand Insight on the In-Store Customer Journey

Challenge

Example

Guidance

Practice 4: Empower the Store Associate to Enhance Customer Experience

Challenge

Example

Guidance