Table of Contents

IDC FutureScape Figure

Figure: IDC FutureScape: Worldwide SMB 2020 Top 10 Predictions

Executive Summary

IDC FutureScape Predictions

Summary of External Drivers

Predictions: Impact on Technology Buyers

Prediction 1: By 2023, SMBs Will Represent 35% of the Total IT Spend and Effective Application Development and Deployment Will Have Risen in Importance, as Analytics and AI Will Make Up the Fastest-Growing Spend

Associated Drivers

IT Impact

Guidance

Prediction 2: By 2021, 50% of SMBs Will Adopt a Cloud-First Approach When Sourcing New Software, Infrastructure, or Platforms, Though Transition of Legacy Systems Will Lag Behind Due to Migration Cost Concerns

Associated Drivers

IT Impact

Guidance

Prediction 3: By 2022, Over 40% of SMBs Will Have a Defined Strategy and Goals Developed for the Changing Nature of Work But Will Not Have Begun to Align This Across Their Entire Organization

Associated Drivers

IT Impact

Guidance

Prediction 4: By 2021, 50% of SMBs Will Use Cloud-Based Cybersecurity Services Due to Growth of Cyberthreats for Digital Payment/Transactions

Associated Drivers

IT Impact

Guidance

Prediction 5: By 2023, 40% of SMBs Will Adopt Process Automation–Related Solutions, Such as RPA and/or AI, Caused by a Fundamental Shortage of the Right Skill Sets

Associated Drivers

IT Impact

Guidance

Prediction 6: By 2021, Driven by a Customer- and Data-Centric Mindset, at Least 20% of SMBs Will Embark on a Race Toward Becoming Future SMBs, Delivering Breakthrough Solutions and Creating New Markets

Associated Drivers

IT Impact

Guidance

Prediction 7: By 2024, at Least 15% of SMBs Will Adopt an Experience-Centric Business Model as They Focus on Delivering Agile Experiences to Compete Effectively in the Digital Marketplace

Associated Drivers

IT Impact

Guidance

Prediction 8: By 2023, 50% of SMBs of All Sizes Will Report That Transacting Digitally Is a Critical Priority and Digital-Native/Contender SMBs Will Be at Least 20% Higher than Technology-Indifferent SMBs

Associated Drivers

IT Impact

Guidance

Prediction 9: By 2021, Over 25% of SMBs Will Prioritize the Development of a Broader, Connected (Partner) Ecosystem of Platform and Content Management Providers to Accelerate Digitization

Associated Drivers

IT Impact

Guidance

Prediction 10: By 2021, at Least 30% of Digital-Novice SMBs Will Increase Spend in Connectivity and Digital Technologies to Expand Their Value Chains and Ecosystems, Becoming More Competitive in the Digital Economies

Associated Drivers

IT Impact

Guidance

Advice for Technology Buyers

External Drivers: Detail

The Age of Innovation: Driving the Future Enterprise

The Platform Economy: Competing at Hyperscale

Sense, Compute, Act: Maximizing Data Value

Geopolitical Risk: Societal and Economic Tensions Rise

Intelligence Everywhere: AI's Opportunity and Implications

Rising Customer Expectations: More Convenience, Customization, and Control

The Future of Work: Agile, Augmented, Borderless, and Reconfigurable

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