TECH BUYER Feb 2020 - IDC Perspective - Doc # US46036820

NRF 2020 Focuses on Simplification: Shifting to the Practical "What Is" from the Theoretical "What Could Be?"

By: Jon DukeResearch Vice President, Retail Insights, Ornella UrsoResearch Analyst, Jordan K. SpeerResearch Manager, Global Supply Chain, Giulio RaffaeleSenior Research Analyst, Leslie HandVice President, IDC Retail Insights, Robert EastmanResearch Manager

Table of Contents

Executive Snapshot

Figure: Executive Snapshot: Key Takeaways from NRF 2020

Situation Overview

Where Does a Retailer Begin?

Advice for the Technology Buyer

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