target audience: TECH BUYER  Publication date: Dec 2020 - Document type: IDC Perspective - Doc  Document number: # US47024420

Unlocking New Business Opportunities with APIs

By:  Marc Strohlein

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Content

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Table of Contents


  • Executive Snapshot

    • Figure: Executive Snapshot: Unlocking Business Opportunities with APIs

  • Situation Overview

    • What APIs Are and Why They Matter

    • How APIs Can Be Used

    • Understanding API Value Streams

    • Stakeholders and Their Concerns

    • Table: API Value Stream Considerations

    • Building a Business-Enabling API Strategy

    • Identifying Assets and Audiences

    • Defining Goals and Approaches

    • Table: Leveraging APIs for Business Value

    • Monetization of APIs

    • Free APIs

    • Developer Pays

    • Developer Gets Paid

    • Indirect Models

    • Governance and Infrastructure

  • Advice for the Technology Leader

  • Learn More

    • Related Research

    • Synopsis