rsspricingandvaluation IDC RSS alerts 中国软件市场商业模式分析:许可证和订阅 <P>软件行业的商业模式向促进重复性消费和按需消费的方向发展,软件服务商从以前销售产品的模式向提供持续服务的方向转变。这其中既有来自于软件服务商寻求可预测的经常性收入的驱动力,又有软件采购者寻求灵活的定价模式,比如按需消费的订阅模式的诉求。软件服务商和软件采购者从永久性软件许可证模式向按需订阅模式的转变中获得双赢:</P><P>对于软件服务商来说,会拥有可重复发生的可预测收入;可以加强与客户之间的联系,通过长期关系更加了解客户需求并销售更多解决方案来扩大关系;可以提供更加灵活的销售策略和差异化能力。</P><P>对于软件采购者来说,增加了对运营支出的可预测性;获得了更优质的服务和长期的关注;减少了一次性投入的软件采购资金和日常的运维成本;获得更为灵活的消费模式。</P><P>本篇报告分析了软件市场商业模式发展趋势,展现和对比了全球和中国市场不同商业模式的发展情况,并对中国企业软件采购方式进行了分析,并给予软件服务商相应的建议。IDC助理研究总监李昭表示:“在软件行业从销售产品转变成持久性服务的发展趋势下,软件服务商应该提供多种商业模式来满足不同用户的多样化需求,这同时也是其差异化竞争力的体现。”</P> Market Presentation Mon, 30 Jan 2023 05:00:00 GMT Lizzie Li Worldwide Monthly Technology Investment Monitor: January 2023 <P>This IDC Survey examines the worldwide monthly technology investment monitor for January 2023. IT leaders face an array of conflicting challenges in 2023 as they develop IT budgeting plans that anticipate potential economic disruptions while still maintaining the shift to digital business models. At the end of 2022, IDC connected with IT leaders around the world to gain an early insight into how they are navigating disruptions and prioritizing technology investments. IDC's Global Technology Thought Leadership group conducts a monthly survey (see IDC's <I>Future Enterprise Resiliency </I><I>and</I><I> Spending Survey</I>) to understand how IT and business leaders in enterprises around the world are assessing risks and addressing cost management for their growing portfolio of technology resources.</P><P>In the Wave 11 survey conducted in December 2022, IDC asked 840 IT decision makers in North America, Asia/Pacific, and Europe to indicate how concerns about inflation, recession skills shortages, and other developments are affecting 2023 budget plans for overall IT budgets as well as for specific PaaS and application software/SaaS solutions. We also asked IT leaders how growing concerns related to recession in major countries and potential energy shortages in Europe would affect IT investment decisions as well as energy efficiency plans.</P> IDC Survey Thu, 19 Jan 2023 05:00:00 GMT Rick Villars, Mickey North Rizza, Lara Greden, Andrea Siviero, Amy Loomis, Ph.D., Chandana Gopal Worldwide Subscription Management Applications Forecast, 2022–2026 <P>This IDC study provides an initial forecast for the worldwide subscription management applications revenue through 2026.</P><P>"As the global economy shifts toward selling ongoing services, companies will need subscription management solutions to help them intelligently manage the customer life cycle at scale. IDC forecasts the global market for subscription management will grow at 17.3% to become a $4.6 billion market in 2026," said Mark Thomason, research director for Digital Business Models and Monetization with IDC.</P> Market Forecast Wed, 21 Dec 2022 05:00:00 GMT Mark Thomason How Does Digital Maturity Impact Cost-Control Goals? <P>This IDC Survey Spotlight examines the digital-related cost-control goals of organizations, and how that is impacted by self-selected digital maturity levels. In this IDC document, we analyze data from our 2022 <I>Future Enterprise and Resilience Spending Survey </I><I>(</I><I>FERS</I><I>)</I><I>, Wave 8</I>. Digital maturity does lead to greater cost-control emphasis on IT labor, services, and development.</P><P>"Technology suppliers that are supporting digitally mature businesses should focus more on messaging that highlights faster and more efficient innovation while reducing the need for IT labor. No-code and low-code development options that are friendly to line-of-business users will be appealing to digital businesses," says Craig Powers, research director, IDC's Worldwide Digital Business Strategies. </P> IDC Survey Spotlight Thu, 15 Dec 2022 05:00:00 GMT Craig Powers Technology Pricing Options Give Customers Choice <P>This IDC Survey Spotlight answers the following question: Which of the following pricing models does your company currently offer? Industry discussion has moved toward subscription and consumption models. According to the data, over two-thirds of the partners state their primary price model is the fixed-price option.</P><P>IDC conducted a survey in September asking partners questions on their business.</P> IDC Survey Spotlight Thu, 15 Dec 2022 05:00:00 GMT Jeff Newton IDC MarketScape: Worldwide Desktop as a Service 2022–2023 Vendor Assessment <P>This IDC study presents a vendor assessment of the DaaS market through the IDC MarketScape model. Desktop as a service is a form of virtual client computing incorporating desktop and application virtualization software, infrastructure-as-a-service offerings, and some degree of automated services including image and capacity management, observability, end-user support, and security. Vendors across the ecosystem offer differing interpretations of all four aspects, making it challenging for enterprises to understand and select the best offering for their specific needs.</P><P>"Desktop as a service emerged before the pandemic as part of the movement towards the cloud and evolved during the pandemic into a robust set of tools for meeting end-user computing needs," said Shannon Kalvar, research director, IT Service Management and Client Virtualization, IDC. "Unfortunately, quick growth in this offering led to a great deal of confusion about what, exactly, a specific DaaS service provider offers and how those offerings directly compare with other providers in the same space."</P> IDC MarketScape Fri, 09 Dec 2022 05:00:00 GMT Shannon Kalvar PC Outlook Is Mixed: Enterprise Demand Remains a Bright Spot <P>This IDC Market Note highlights the PC market outlook. "Overall, the outlook for PC demand is lower with a clear split between consumer and corporate outlooks. There are many factors that are impacting demand like increasing inflationary pressures, reduced consumer demand, and curtailed spending due to economic uncertainties. The silver lining is that corporate demand is less volatile than consumer demand because client devices remain the key equipment for employees." — Susan Middleton, research VP, Flexible Consumption and Financing Strategies for IT Infrastructure at IDC</P> Market Note Thu, 08 Dec 2022 05:00:00 GMT Susan G. Middleton DaaS Motivations: Improvements in Customer Experience and Operational Efficiencies <P>This IDC Survey Spotlight answers the following question: What are the top reasons to adopt a DaaS model? </P><P>IDC continues to survey and monitor DaaS adopters to understand motivations and behaviors. DaaS adopters continue to focus on the cost benefits, but most recognize additional improvements in employee experience and productivity that improve operational efficiencies and satisfaction levels.</P><P>In this IDC Survey Spotlight, we share the results from the August 2021 survey and provide guidance.</P> IDC Survey Spotlight Wed, 07 Dec 2022 05:00:00 GMT Susan G. Middleton Where Should Manufacturers Focus to Mitigate Quality, Risk, and Cost? <P>This IDC Survey Spotlight highlights differences between product manufacturing leaders (top 30%) and laggards (bottom 70%) regarding the perception and response to quality, risk, and cost concerns. Leaders and laggards are segmented based on key performance indicators, such as success of new product introductions (NPI), overall equipment effectiveness (OEE), supplier defect rate (SDR), mean time to failure (MTTF), and operating margin. Data provided reveals the opportunity for manufacturers to change, and suggestions are for how technology suppliers can support the transition.</P><P>In IDC's June 2022 <I>Product Quality and Digital Transformation Survey,</I> we asked a broad range of questions about causes, business pressures, strategic actions, and manufacturer's capabilities related to product quality. In this document, the results of that survey are evaluated from the perspective of leaders and laggards, highlighting the opportunity for technology applications to drive digital transformation across the life cycle.</P> IDC Survey Spotlight Tue, 06 Dec 2022 05:00:00 GMT John Snow IDC PeerScape: Practices to Build Support and Success for Price Optimization in Retail <P>This IDC PeerScape helps retail operational leaders think about key pricing optimization concerns and best practices to address these concerns as pricing capabilities shift. Retailers must respond with data-driven strategies that allow them to fully use their investments in optimizing, building trust, making it easier to manage prices, and ensuring customer insights are part of the equation.</P><P>"The ability to adjust prices whether through promotions, markdown, or baseline pricing is a merchant's most immediate and powerful lever to influence customer behavior," says Ananda Chakravarty, VP of Research, IDC Retail Insights. "Ignoring this lever will limit the retailer's ability to compete."</P> IDC PeerScape Fri, 02 Dec 2022 05:00:00 GMT Ananda Chakravarty