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GE's annual Minds + Machines conference was held in San Francisco on October 25 and 26, 2017. At the event, GE and Microsoft made an announcement about the extension of their existing partnership, as both companies seek to support their ...
This IDC study describes the IDC MaturityScape for curated merchandise orchestration (CMO).
"Traditional retail planning has run its course, overstaying its welcome," said Greg Girard, program director for Intelligent Product Merchandising ...
IDC delivered the presentation "The Current and Future Uses of AI to Transform Customer Experience" at the Engage Customer Robotics and Artificial Intelligence (AI) Directors Forum in London on November 29, 2017. The theme at the conference ...
This IDC Market Note outlines some of the key themes from Dreamforce 2017 and their relationship to the Canadian marketplace. During the week of November 6, Salesforce hosted customers, partners, and analysts at its Dreamforce 2017 conference ...
This IDC Perspective offers CMOs and their management teams and C-suite colleagues a window into the results of IDC's 2017 Tech Marketing Benchmark Survey. A 60-page extended study with details on this survey (now in its 15th year) ...
This IDC Perspective summarizes IDC's point of view on retail security trends and provides insight and advice designed to support retailers as they benchmark security investments against their peers. Despite investments in EMV, payments, ...
This IDC study presents a five-year forecast for the China ecommerce market as of November 2017.
"Entering a new stage of development, China's ecommerce market is developing fast. The adoption of new technologies and the clear change ...
This IDC Market Glance provides a peek at the current makeup of the payer IT landscape, illustrates who some of the major players are, and depicts the segments and structure of the market.
This case study describes how Genting Malaysia Berhad (Resorts World Genting) has begun to embrace digital transformation. To achieve its goal to be the world's leading integrated resort operator, Resorts World Genting has taken its first ...
This IDC Vendor Profile analyzes Mtivity, a SaaS provider of marketing procurement software. Mtivity solutions automate print procurement in the marketing supply chain while offering customers real-time transparency and insight into cost ...
Four key themes drive what Vodafone refers to as the Gigabit Society, in the words of Vodafone Global CEO Vittorio Colao: cloud, the Internet of Things, 5G, and artificial intelligence. IoT in particular is the real driver behind company ...
This IDC Web Conference presents a discussion by IDC's Gerry Murray on the key predictions that will impact the purchase decisions of chief marketing officers over the next one to three years. Senior IT leaders and line-of-business executives ...
This IDC TechBrief discusses account-based marketing.
"The goal for all marketers today is to deliver more value than competitors can as early in the relationship as possible," stated Gerry Murray, research director of IDC's Sales ...
On November 21, 2017, Salesforce announced fiscal 3Q18 earnings. As a whole, earnings were very strong, with total revenue of $2.68 billion for the quarter, a 23% increase over 3Q17 in constant currency (CC). Salesforce has managed to nearly ...
This IDC Survey Spotlight offers insight on the areas of connection where tech vendors' event strategies should focus in the future. Events, at 23.4% of the tech marketer's program's budget, continue to hold the number 2 place. But the event ...
This IDC Market Perspective looks at priorities of CMOs through two related research initiatives in Canada: a functional area survey of marketers and a detailed research roundtable with CMOs. While technology and new applications are designed ...
This IDC MaturityScape Benchmark serves as a quantified assessment for insurance IT and business executives in charge of the design and execution of digital business strategies.
"Insurance organizations that are able to deliver optimized ...
"Manufacturers that fail to leverage and combine the capabilities of a broader ecosystem for their products in a way that allows continuous business model innovation and world-class customer experience at any time will not survive in the ...
This IDC Perspective illustrates what a digital-native enterprise looks like and can achieve when it has "digital" ingrained in the most important aspects of its culture and business. Digital transformation has progressed to where it is ...
This IDC study provides updated forecasts through an analysis of the worldwide and U.S. business consulting markets by consulting service line. It updates the forecast reported in Worldwide and U.S. Business Consulting Services Forecast, ...
This IDC study uses the IDC MarketScape model to provide an assessment of vendors participating in the subscription relationship management market.
"For many companies, the shift from physical products to digital services is 'make ...
This IDC study provides IDC's top 10 predictions for chief marketing officers and their organizations for 2018.
"Customer experience typically starts with marketing," said Gerry Murray, research director, Sales and Marketing Technology, ...
This IDC study explores the mandate for adaptive retail — platforms, composable microservices-based applications, and integrated AI-enabled, augmented and connected experiences — for consumers in their stream of life and for associates in ...
This IDC study presents our worldwide social media team of analysts' view of key drivers and outcomes relating to the evolution of social media.
"Social media is the new telephone," according to Wayne Kurtzman, IDC's research director ...
This IDC Perspective provides IDC's take on a recent event held at the CGI Supply Chain Center of Excellence and its Integrated Supply Chain model. CGI has committed resources to building out a centralized location for supply chain excellence ...