IDC Research Types
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Provides brief overview coverage of what is happening in a market.
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Response to news
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Provides a study and interpretation of the results of a demand- or supply-side survey.
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
To What Extent has the European Oil & Gas Sector Embraced Technologies Enabling Digital Transformation?
This IDC Energy Insights presentation analyzes a portion of the 2017 IDC Energy Insights Annual Survey for the European oil & gas industry. The survey was carried out between July and October 2017 and targeted managers ...
This IDC Presentation highlights the benefits of a connected healthcare ecosystem and how providers can contribute to building it. It was delivered during the keynote speech at the IDC Health Insights dinner hosted by the U.S. Commercial ...
This IDC Presentation summarizes key technology and services trends based on IDC's annual European Enterprise Communications Survey, fielded in April 2018. It contains data from nine countries, six verticals, and six business size ...
ConsumerScape 360, 2018: Online Consumer Experience by Amazon Prime Subscribers Versus Nonsubscribers
This IDC Survey Spotlight looks at consumers' agreement with the following statements related to the online experience by Amazon Prime subscribers and nonsubscribers:
- Buying online is more convenient.
- I shop online to ...
This IDC Survey Spotlight examines workload priorities from IDC's European Multicloud Infrastructure Survey, 2018. Survey results for Big Data analytics are examined by European country, industry, and organization size.
Manufacturing Preparing for the Future: Evidence from the IDC European Vertical Markets Survey (2017/2018)
This IDC Manufacturing Insights Presentation details Western European manufacturers' IT adoption strategies and investment plans for 2018. The data draws from the annual IDC European Vertical Markets Survey, 2017, representing ...
IDC Survey: How are European Healthcare Providers Progressing in Their Digital Transformation?
This IDC Survey analyzes European healthcare providers' digital transformation trends, business expectations, and IT budget dynamics in 2018.
The analysis compares Western European healthcare providers across the different areas of ...
This IDC Survey Spotlight looks at the top priorities in datacenter operations of European organizations in 2018. Security, General Data Protection Regulation (GDPR) compliance, infrastructure upgrades, skills, disaster recovery (DR) capabilities, ...
This IDC Presentation covers in detail the cognitive systems and content analytics market, cognitive software platform, IDC TechScape on cognitive system technologies, worldwide revenue by vertical market, Asia/Pacific (including Japan) ...
This IDC Survey provides an overview of the key findings from IDC's 2017 European Vertical Markets Survey. This cross-industry survey identifies key investment priorities and the adoption of 3rd Platform technologies in Europe. This ...
Rapid Transformation in the UAE and the Rest of the Middle East and the Opportunities It Offers
This IDC presentation was given in the United Arab Emirates (UAE) on January 23, 2018. The document discusses the key transformative trends that will have an impact on ICT spending in the UAE and rest of Middle East in 2018 and beyond. The ...
IDC Survey Spotlight: Which Digital Transformation Initiatives Are Drawing Investment in Life Sciences?
This IDC Survey Spotlight looks at the most prevalent projects in digital transformation (DX) for life science companies, along with the associated levels of integration of these initiatives. This Survey Spotlight is based on data from IDC's ...
This IDC Presentation explores the views of Canadian CEOs and other executives on digital transformation, budgets, and various emerging technologies. This Presentation includes IDC Canada's survey panel data on budget perceptions, business ...
IDC Financial Insights' 2018 Western European Banking Trends: Results from the European Vertical Markets Survey, 2017
This IDC Survey analyzes the 2017 IDC European Vertical Markets Survey for the European banking sector. The survey was carried out between July and October 2017 and targeted managers with IT responsibilities. The survey ...
This IDC Presentation was given at the IDC Directions 2018 event held at the Hyatt Regency Hotel in Riyadh, Saudi Arabia, on January 31, 2018. The event attendees included some of Saudi Arabia's most influential senior executives, decision ...
This IDC Health Insights Presentation gives an overview of cognitive computing trends in European healthcare.
This deck, presented at the IHE-Europe Connectathon in Venice, Italy, analyzes the opportunities offered by cognitive computing ...
This IDC Presentation provides some key insights on the current internet of things (IoT) adoption rates, the key motivations, challenges, allocated budgets, digital transformation initiatives, security needs, and a general view of the key ...
IDC European Vertical Markets Survey: Which Digital Technologies are European Insurers Investing in?
This IDC Presentation includes insurance industry data from the IDC European Vertical Markets Survey which concluded in November 2016. IDC's European Industry Solutions, Customer Insights, and Analysis Team conducted the survey to ...