IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Flash
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Forecast Update
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
IDC Insight
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Update
Provides brief overview coverage of what is happening in a market.
Vendor Profiles
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Daily Graphics
Daily Graphic
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Insights-only Research
Best Practices
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Business Strategy
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Perspective
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Vendor Assessment
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Predictions
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Presentations
IDC Presentation
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Insights Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Competitive Analysis
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Analysis
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Survey
Provides a study and interpretation of the results of a demand- or supply-side survey.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
This IDC Market Presentation analyzes a selection of data from IDC's Global Retail Innovation Survey, 2020. The analysis focuses on key worldwide findings from the viewpoint of the main retail subsegments (food and grocery, ecommerce ...
This IDC Market Presentation outlines how partner programs must change for the new digital economy. As customers look for solutions that meet their unique needs for an exact use case specific to their industry, partners have had to change ...
This IDC Market Note summarizes noteworthy developments in the European AI systems marketplace in 3Q20 as selected by IDC's European AI practice members.
"A number of sectors have been hard hit by the pandemic. AI vendors have lost ...
This IDC Market Forecast analyzes IT spending between 2019 and 2024 in Europe and provides a market size and forecast as well as key trends supporting technology investments by industry. This IT spending forecast is segmented into IDC's ...
This IDC study presents a five-year forecast for the worldwide digital transformation spending market.
"COVID-19 has upended the global economy," said Eileen Smith, vice president, IDC's Customer Insights and Analysis Group. "While ...
The IDC Market Perspective presents an overview of telecommunications service provider's capital expenditure worldwide and discusses in brief the regional factors influencing the overall telecommunications service provider industry capex.
"The ...
This IDC Survey Spotlight looks at predicted spending patterns for healthcare and life science respondents for SaaS software and other technologies in 2021 as companies prepare for an anticipated emergence from the pandemic.
This IDC PlanScape provides a road map for hospitality and travel companies to leverage digital transformation strategies to drive seamless, augmented experiences in the appropriate and desired settings, where physical contact with a human ...
This IDC Survey Spotlight reveals insights on how COVID-19 will impact next year's enterprise spending on various cloud and noncloud models. This document is based on data from IDC's Cloud Pulse Survey conducted in 4Q20. ...
This IDC Survey Spotlight focuses on executive sentiments about their IT spending in the cloud among European asset-intensive industries — manufacturing, utilities, and oil and gas. It is based on data from wave 12 (September 25–October ...
This IDC Survey presents data from the 14th of a series of surveys that will be run to track changing sentiment associated with COVID-19 impacts on technology adoption and future spending expectations through CY21. It includes a total of ...
This IDC Market Analysis Perspective is an overview of the investment climate and spending intentions of decision makers regarding 5G in Western Europe. It outlines 5G adoption and top use cases in Europe as well as the competitive landscape. ...
This IDC study provides guidance and revised forecasts for IT leasing, financing, and flexible consumption providers as they navigate the COVID-19 crisis.
"IDC anticipates that IT leasing and financing forecasts will return to a level ...
This IDC Market Perspective provides insight on enterprise application spending in 2021. Enterprise application vendors are sitting on a gold mine for 2021 if they have paid attention and moved to a modern, modular, and transformational ...
This IDC Market Perspective video series episode identifies the five stages of enterprise recovery in the wake of the COVID-19 pandemic. Watch as IDC President, Crawford Del Prete; Chief Research Officer, Meredith Whalen; and Chief Analyst ...
This IDC Market Perspective video series episode explores the biggest takeaways and surprises from IDC FutureScape: Worldwide IT Industry 2021 Predictions (IDC #US46942020, ...
This IDC Market Perspective video series episode explores China's governmental and corporate response to the COVID-19 pandemic and China's progress along the five stages of enterprise recovery. Watch as IDC President, Crawford Del Prete; ...
This report summarizes the current state of the Nigerian ICT market. It draws on sources such as IDC's Black Book and leverages market analysis by different IDC analysts to highlight key developments in the market and showcase emerging opportunities ...
This IDC Survey Spotlight examines the business divisions that most require the introduction of new key performance indicators (KPIs) and metrics. "Processes that are not defined and documented cannot be measured. Organizational success ...
This IDC study provides details of IDC's Worldwide Augmented Reality and Virtual Reality (AR/VR) Spending Guide taxonomy. It should be used as a companion piece for the spending forecast. Technology suppliers can use this forecast structure ...
This IDC Perspective looks at the criteria that enterprises should consider when evaluating IT savings, and it provides guidance on the appropriate areas to consider when looking to make a change.
"Enterprise customers have made it ...
This IDC Market Presentation explores IDC Canada's ICT predictions for 2021 and was originally presented as a Web Conference on December 8, 2020. As business and IT leaders look ahead to 2021, IDC expects that technology will play an increasingly ...