IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Flash
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Forecast Update
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
IDC Insight
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Update
Provides brief overview coverage of what is happening in a market.
Vendor Profiles
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Daily Graphics
Daily Graphic
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Insights-only Research
Best Practices
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Business Strategy
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Perspective
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Vendor Assessment
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Predictions
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Presentations
IDC Presentation
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Insights Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Competitive Analysis
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Analysis
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Survey
Provides a study and interpretation of the results of a demand- or supply-side survey.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
在疫情常态化的今天，制造商开始重新审视其现有业务，并开始规划未来产业发展战略。在以国内大循环为主题、国内国际双循环相互促进的“双循环”战略背景之下，制造商如何保持业务可持续性？如何开拓新市场以满足内循环需求？在运营过程中如何减少供应链带来的风险？这些都是制造商普遍关注和亟待解决的问题。
IDC最新发布的《中国制造业供应链市场机会分析》报告，从宏观经济和产业角度分析了制造业供应链市场的重要性，并给出了智慧供应链的定义和在制造业的主要应用场景。结合中国制造业的实际，给出了制造业供应链市场的全貌、重点分析了领先技术提供商的主要业务和战略布局。在最后，给出了制造业供应链市场未来的发展趋势和市场机会点。
“未来制造商之间的竞争，从本质上说是企业供应链之间的竞争。制造业数字化供应链的特征是智能化、可视化、以及具有弹性。供应链服务商市场竞争格局初显，未来企业之间的竞争将愈发激烈。企业把握‘供应链创新’这一风向，不断加速新兴技术在制造业供应链场景的落地和应用，推动供应链创新应用实践。”——IDC中国制造业高级研究经理张兰英表示。
...该报告分析了2019年中国虚拟终端计算软件市场的规模，发展趋势和主要厂商的表现。
VCC软件市场包括集中式虚拟桌面、虚拟用户会话和其他形式的终端虚拟化产品。2019年中国虚拟终端软件市场的市场规模达到1.97亿美元，未来五年的复合增长率仍将保持在14.1%。由于新冠疫情的爆发，工作空间和方式转型成为企业数字化转型（DX）计划的一部分。更灵活和敏捷的工作方式在未来将成为常态，这将是VCC软件市场的驱动力。
IDC企业级系统和软件研究部高级研究经理李昭表示：“尽管新冠疫情的爆发对经济和企业的ICT支出产生负面影响，但它也加快了企业进行数字化转型的步伐，包括对工作空间的改造。新的远程工作和协作系统不是单一的工具，而是一个统一的平台或集成的解决方案，包括应用程序和桌面虚拟化、内容和协作应用、端点管理、安全和审计应用以及IT服务和资产管理。更灵活和敏捷的工作方式在未来将成为常态，这将是VCC软件市场的驱动力。”
...IDC最新发布的《中国企业级应用软件SaaS市场，2019》中显示，2019年中国软件即服务（SaaS）市场份额已经达到31亿美元，同比增长43%。2020年受到疫情的影响，增速有所放缓，预计市场份额将达到41亿美元，但是从未来五年的增速来看，中国的企业级应用SaaS市场的增长势头依旧保持不变，以33%的年复合增长率增长。此报告以2019全年数据为基础，主要介绍了中国企业级应用SaaS市场的主要发展动态、竞争格局以及未来发展趋势。通过这份报告，读者可以清楚了解到中国企业级应用SaaS市场目前发展的状况及未来主要发展趋势。
IDC企业级系统和软件研究部高级研究经理徐文婷表示：“在2020年的疫情背景下，对比传统软件的部署模式，SaaS的优势更加凸显，因此，疫情反而促进了中国SaaS市场的增长。但考虑到有些行业，例如服务、线下零售等中小型企业受到疫情打击较大，SaaS市场的增速会放缓，但到2021年下半年基本会回到原来的增速水平。对于中大型企业来说，疫情加速了其数字化转型的进程，云计算又是数字化转型的基础，所以很多中型特别是大型企业开始接受公有云SaaS的部署模式，这也将成为中国SaaS市场未来的主要驱动力量。对比中小型企业，中大型企业的业务类型更为复杂，这就给中国的SaaS厂商提出了更多的挑战，如何提升技术研发能力，特别是平台即服务（PaaS）的能力，是未来中国SaaS厂商重点考虑的发展方向。
...该报告分析了2019年中国软件定义计算软件市场的规模，发展趋势和主要厂商的表现。
软件定义计算软件市场包括了虚拟化，云系统软件和容器基础架构软件三个市场，是建立云平台最重要的基础架构软件。2019年中国软件定义计算软件市场的市场规模达到9.2亿美元，未来五年的复合增长率仍将保持在19.0%。这个市场保持高速增长的原因主要来自于以下几个原因：中国虚拟化市场仍然有增长的空间；云平台成为新一代的IT基础架构，政府和企业在持续投资建设云平台；云原生理念的发展和传统行业的落地促使容器软件市场出现爆发式增长。另外未来5G的发展也会带动市场对于这个领域的投资。
IDC企业级系统和软件研究部高级研究经理李昭表示："虚拟化软件市场增长放缓，以云系统和容器基础架构软件为代表的新兴市场将成为未来软件定义计算软件市场增长的主要驱动力。由于疫情的影响，企业可能会因为业务的负增长而减少或延迟对新项目和现代化建设的投资，从而减缓软件定义计算软件的增长。但新冠疫情的发生也将使企业意识到保持企业敏捷性的重要性，并加大对数字技术的投入，以保持业务的连续性，灵活面对危机。"
...开源技术是人工智能市场发展的重要驱动力，从最早的开源框架、算法模型，到今天端到端的人工智能应用解决方案，再到开发语言，以及底层的开发平台，人工智能应用开发已不再是简单的训练算法模型，而更重要的是打造端到端的AI技术栈。本报告分析了从算力选择到训练推理框架再到算法的市场趋势及用户份额，并为如何划定目标用户群体、扩张市场份额提供参考。
IDC中国助理研究总监卢言霞表示：“近2年，越来越多的传统企业开始进行智能化升级，或者加大内部AI研发力量的投入，为AI框架应用带来新的机会。有计划或者新发布开源框架的企业，可以从选定高潜力的应用场景、推出能够落地到生产环境的算法模型、软硬一体技术栈高度优化、寻找新兴用户这四个方面着手获得更高市场份额。”
...本报告直观展示了以工业互联网平台为核心的中国智能制造市场的构成与格局，包括智能工厂工业应用、网络设备、服务、车间应用、劳动力增强型应用、工业云、工业互联网平台、云平台等，同时本报告也对市场发展、主要厂商策略、生态建设进行了总结。
IDC数据透视表提供了2020–2024年中国省级国内生产总值（GDP）和 IT 支出的预测数据。其中包括 31 个大陆省份以及香港和台湾的数据：名义 GDP 价值、实际 GDP 增长率、按产品类别划分的 IT 支出（硬件、软件和IT 服务）以及 2018 年至 2024 年的市场规模数据。为 IT 供应商制定业务计划时提供参考。
IDC数据透视表包括以下数据：
- 省级 GDP，包括名义 GDP 值和实际 GDP 增长率
- 按 ...
中国新冠肺炎疫情已经得到了有效控制，复工复产正在接近常态。海外疫情虽有所好转，但仍然处于发展中，截至2020年5月底，海外累计确诊病例已经超过550万例，死亡人数也超过35万人。2020年全球经济衰退已成定局，全球经济衰退状况对中国经济的影响也越来越大，中国的IT市场也将受到较大影响。本研究报告首先分析了疫情对经济和IT市场最新影响，包括GDP和IT市场增长的最新预测。接着给出了政府最新政策催生的行业趋势，特别包括了中国政府刚刚结束的“两会（人大会议、政协会议）”中传递出的最新政策。结合IDC的最新研究，给出行业用户疫后五个阶段的业务复苏与创新行动指南，最后梳理了疫后下一个常态给ICT技术厂商带来的机会和应对策略。
“IT和数字化转型在疫情期间发挥了巨大价值，数字化优先的企业引领未来。行业用户应该利用此机会加速推进与实施新的数字化转型策略，技术厂商要把自己变成企业服务新物种，在下一个常态中做行业用户的创新支持者、可信赖顾问、批判性思想家、新技术网关。”——IDC中国区副总裁兼首席分析师武连峰先生表示。
...疫情打破了刚性的经济约束与消费习惯，非接触商业与服务降低了商业活动中的大量成本。典型的非接触商业与服务应用场景包括在线办公、智慧生活、在线教育、互联网医疗以及在线购物，非接触商业与服务在各类应用场景的渗透，会带动各类智能终端设备的市场需求。例如，随着在线办公和移动办公成为未来工作的新常态，消费者会对兼具高续航能力与便捷性的超轻薄笔记本产生较大需求；互联网医疗使得更多用户关心健康与免疫力问题，具备体征监测与健身数据记录的各类可穿戴设备炙手可热；疫情催生的"宅经济"让虚拟现实（VR）设备在游戏、直播、医疗、教育等领域展露出新的机会。
"整体市场方面，疫情导致2020年一季度的智能终端市场在供应链、物流等方面能力受限，影响了第一季度的出货表现，但从长远来看，随着未来复工复产进度提速，市场逐渐会迎来反弹。产品方面，满足移动办公的超轻薄笔记本、实时健康数据监测的可穿戴设备、在线教育必不可少的平板电脑以及在诸多潜在应用场景中使用的VR设备，都会迎来较大的市场机会。渠道方面，此次疫情让传统线下店面生存愈加艰巨，但会提升智能终端产品在线上电子商务平台的销售比例。厂商建议方面，厂商需要抓住消费者类型与消费习惯偏好的细分、5G商业化进程推进、在线教育与移动办公的常态化加速，以及用户对医疗健康数据的关注程度提升等方面的机会，不断推出与场景和客户购买习惯相匹配的产品与解决方案，从而寻求业务突破。"——IDC中国终端系统研究部高级研究经理李睿表示。
...新冠肺炎疫情对经济和市场的冲击巨大，中国"新基建"相关政策举措刺激中国经济增长。数字化优先成为疫后企业新需求的核心，非接触连接商业的兴起将加速企业转型变革。技术厂商要把自己变成企业服务的新物种，发掘疫情后企业加速数字化转型新商机。
本报告首先分析了新冠肺炎疫情对政治、经济、行业、工作与生活的影响，给出了中国"新基建"相关政策对经济的拉动作用，接着分析了疫情后行业用户的核心诉求，最后结合疫情对经济和ICT市场的影响，梳理了10个新的ICT市场商机，提出了技术厂商要把自己变为新物种并获取商机的建议。
"技术厂商要把自己变成企业服务新物种，新物种的四大特征是：创新支持者、可信赖顾问、批判性思维、新技术网关。在后疫情时代，技术厂商要保持乐观的心态、打造远程协同工作的能力和习惯、做好线上营销与客户服务、帮助用户做好数字化转型的评估、重塑数字化转型的品牌定位。"——IDC中国区副总裁兼首席分析师武连峰先生表示。
...自2020年1月份新冠肺炎爆发以来，中国政府和社会各界通过各种方式进行防控，从2月中旬开始，每日新增病例数就持续下降，从高峰期的每日新增5,000多例下降到截至3月6日的每日仅100多例，现有疑似病例也下降到482例（截至3月6日上午10：40），疫情已明显得到控制。ICT技术在本次疫情防控中起到了巨大作用，众多ICT厂商结合自己的技术优势和企业特点，纷纷推出了抗击疫情的行动。本报告梳理总结了有代表性的20家ICT厂商抗击新冠肺炎疫情的行动，梳理出抗疫的9种模式：直接捐款式、设立基金式、捐助设备式、捐助软件式、技术支持式、线上直播式、现场支持式、信息服务式、业务支撑式。有代表性的20家ICT厂商是：电信运营商代表中国电信天翼云、中国移动；行业方案商与新兴技术提供商代表东软、用友、商汤科技、科大讯飞；ICT基础架构与终端提供商代表华为、新华三、浪潮、深信服、联想；大型互联网公司阿里巴巴、百度、腾讯、字节跳动、京东云；主要跨国公司代表戴尔科技、微软、IBM、SAP。
“ICT厂商抗击新冠肺炎疫情的行动充分体现了ICT技术与数字化转型的价值，为其它ICT厂商和行业用户抗击疫情提供了宝贵的借鉴经验，也将更好地推动行业用户全方位数字化转型，进而推动中国数字经济的发展。基于此次疫情的经验和教训，ICT厂商应该做好重大疫情或事件预案，分析并响应政府政策举措，做好与伙伴和用户的沟通，开发技术与疫情结合的方案，做好线上品牌宣传与推广，寻找疫情后新的商业机会。”IDC中国区副总裁兼首席分析师武连峰先生表示。
...IDC最新发布的《中国公有云市场2019年上半年跟踪报告》（2020年1月发布）中显示，2019年中国软件即服务（SaaS）市场份额将达到30亿美元，同比增长41%，未来五年，中国SaaS市场依旧会以37%的年复合增长率增长，其增速会是传统软件市场的5倍。此报告以2019上半年的数据为基础，主要介绍了中国通用型SaaS市场发展的图谱、各软件功能模块市场SaaS发展的进程。同时，从市场规模、增速、行业对比、SaaS发展成熟度等角度分析目前中国SaaS市场的现状。并对具有潜力的SaaS市场做了趋势分析，把握中国通用型SaaS生态市场发展的进程和未来发展的趋势。
IDC企业级系统和软件研究部高级研究经理徐文婷表示：“随着企业数字化转型的不断深化，云计算作为数字化转型的基础，也得到了快速的发展，这也为中国SaaS市场的发展打下夯实的基础。中国整个SaaS市场依旧处于快速发展的初级阶段，因此，未来依旧有很大的市场空间。由于中国的软件应用市场种类繁多，市场比较分散，从市场份额来看，客户关系管理应用（CRM）市场、人力资本管理（HCM）市场、协同应用（CA）市场SaaS渗透度最高，发展最为成熟，其增速也引领整个SaaS市场。中国整体SaaS市场的发展趋势主要集中在平台和生态这两点，通过建立应用即服务平台（APaaS）搭建生态体系，既能为企业提供更多的个性化服务，也挺拓展自己的生态圈，抢占头部市场。”
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