IDC Research Types
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Provides brief overview coverage of what is happening in a market.
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Response to news
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Provides a study and interpretation of the results of a demand- or supply-side survey.
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
IDC's Forecast Scenario Assumptions for the ICT Markets and Historical Market Values and Exchange Rates, Version 2, 2018
This IDC Market Presentation provides IDC's forecast assumptions for the worldwide ICT markets in 2Q18 and historical market values and exchange rate information for 2009–2017 in the attached PowerPoint file. This information complements ...
This IDC Market Analysis Perspective (MAP) provides data-as-a-service (DaaS) suppliers and buyers with an overview of the market and trends that are driving the market in 2018 and beyond. Key sections include industry highlights, market ...
U.S. SMB Vertical Market Profiles, 2018: Business Concerns, Technology Spending Priorities, Innovation Spending, and DX Progress
This IDC Survey presents the results of IDC's 2018 survey of U.S. small and medium-sized businesses (SMBs) with detail on SMBs from 15 industries: agriculture/mining, construction, manufacturing, transportation/warehousing/utilities/communications, ...
In today's digital era, data has often been touted as the "new currency," the "oil" and "lifeblood" of enterprises that offers differentiated value and a new source of revenue. European Union (EU)'s General Data Protection Regulation (GDPR) ...
This IDC Market Presentation provides a comprehensive overview of the Canadian healthcare system, with specific focus on the IT buying environment for hospitals located across the provinces. IDC interviewed a dozen stakeholders on their ...
This IDC Tech Buyer Presentation formally defines digital transformation (DX) using IDC's reference definition and describes the $5.9 trillion of direct investments in DX from 2018 to 2021. In addition, it highlights the current state of ...
Digital Transformation in the Ecosystem: Asia/Pacific (Excluding Japan) Maturity Levels and Opportunities and Challenges
This IDC Market Presentation focuses on how the partner ecosystem is digitally transforming based on IDC's digital maturity levels. It also addresses the opportunities and challenges faced by partners as they take on their own digital transformation ...
This IDC Presentation discusses how digital transformation (DX) has changed the technology marketplace in the Asia/Pacific (excluding Japan) (APEJ) region. The foundation of DX is the 3rd Platform (cloud, big data and analytics, social, ...
Market Analysis Perspective: Worldwide Small and Medium-Sized Business, 2018 — Technology Investment to Grow Revenue and Improve Productivity
This IDC Market Analysis Perspective was given in different forms in 2018, with additional client-specific slides included. It provides a comprehensive review of the global small and medium-sized business (SMB) market, with a specific focus ...
This IDC Survey Spotlight reveals organizations' spend on compliance based on IDC's Asia/Pacific Business and IT Services End-User Survey 2018, in which IDC asks 1,018 organizations across 13 markets in Asia/Pacific ...
2018 Update: How Are Pharmaceutical Companies Using Big Data and Analytics Within Their Organizations?
This IDC Survey Spotlight looks at pharmaceutical industry sentiment and spending on big data and analytics initiatives — including discussion of key drivers influencing investment and expectations for the future.
This IDC Survey Spotlight ...
Market Analysis Perspective: U.S. SMB Markets, 2018 — Investing in Technology to Grow Revenue and Improve Productivity
This IDC Market Analysis Perspective was given in different forms in 2018, with additional client-specific slides included. It provides a comprehensive review of the U.S. small and medium-sized business (SMB) market with a specific focus ...
This IDC Survey Spotlight highlights results from a key question in IDC's Industry IT and Communications Survey: "At what stage is your organization today in the deployment or usage of 3D printing?" This IDC Survey Spotlight ...
This IDC Survey provides a detailed look at the use of cloud resources by U.S. small businesses (SBs with <5, 5–9, 10–19, 20–49, and 50–99 employees) and midsize firms (MBs with 100–249, 250–499, and 500–999 employees). After presenting ...
This IDC Survey Spotlight is based on IDC's 2018 European Enterprise Services Survey. The survey had 762 respondents across the U.K., Germany, France, Italy, Spain, the Nordics, and Benelux — roughly 100 from each country. It covers ...
Blockchain Spending Quick Look: U.S. Buyer Behavior by Industry, Company Size, and LOB Versus IT
This IDC Survey focuses on key buyer behavior data points to give vendors a quick look at blockchain market indicators such as:
- Blockchain spending trends
- Blockchain-related initiatives or project cost
- Blockchain ...
This IDC Survey examines U.S. small and midsize business (SMB) use of server and server-based networks as well as future acquisition plans. The importance of enhancing servers and server-based networks as an IT spending priority is examined ...
This IDC Survey focuses on key mobility buyer behavior data points to give vendors a quick look at market indicators, such as:
- Mobility spending trends
- Mobile application development plans
- Mobile project size and ...
IDC Survey: Worldwide Professional Services for Digital Transformation — 2018 End-User Spending Intentions Survey
This IDC Survey describes the spending intentions of IT and line-of-business buyers that are using external service providers to assist with digital transformation. Respondents were given the definition of digital transformation as the possibility ...
This IDC Survey focuses on key buyer behavior data points to give vendors a quick look at BDA market indicators such as:
- Spending plans
- Project budget and length
- Use cases
The information is intended ...
This IDC Survey focuses on key buyer behavior data points to give vendors a quick look at market indicators such as:
- Current priorities
- Business outlook
- IT spending plans
The information is intended ...