IDC Research Types
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Provides brief overview coverage of what is happening in a market.
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Response to news
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Provides a study and interpretation of the results of a demand- or supply-side survey.
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
Market Analysis Perspective: Worldwide Data Management Software, 2018 — RDBMS, NDBMS, DDMT, and DDGM Markets
This IDC Market Analysis Perspective (MAP) examines the worldwide data management software market. Enterprises are under pressure to transition to the cloud, but to do so in a cost-effective way. At the same time, concerns about data security, ...
This IDC Market Analysis Perspective presents the overall market perspective on the software-defined compute market, which is made up of virtual machine software, container infrastructure software, and cloud system software. Server virtualization, ...
This IDC Market Analysis Perspective (MAP) provides a view of the worldwide eDiscovery market. It is designed to summarize key trends driving the industry and provide clients with an opportunity to engage with IDC analysts on the key issues ...
This IDC Survey Spotlight looks at IT sentiment on technology investments in the pharmaceutical industry — including a discussion of the key drivers influencing investment and expectations for the future.
This IDC Survey Spotlight ...
This IDC Market Glance provides an overarching view of the technology architecture that organizations need to strive toward to scale digital transformation (DX) initiatives across the enterprise. It identifies the current vendor landscape ...
This IDC Survey presents results from IDC's 2018 European Enterprise Communications Survey related to areas telcos need to address to transform and grow their own businesses into the future — a Telco 2025 view. It examines the challenges ...
This IDC Presentation outlines why and how analytics is being used and applied against Internet-of-Things (IoT) data. It examines some of the key analytics market trends, analytics use cases, and maturity in adoption within Western Europe.
This IDC Market Presentation provides a semiannual update of the Industry Cloud Directory, which was presented to our Industry Cloud group on August 7, 2018. IDC Insights' Industry Cloud Directory is a semiannual research effort ...
This IDC Survey focuses on key buyer behavior data points to give vendors a quick look at BDA market indicators such as:
- Spending plans
- Project budget and length
- Use cases
The information is intended ...
This IDC Survey offers detailed insight into the results of IDC's 2018 European Enterprise Communications Survey, focusing on the wide area network (WAN). The survey contains data from nine countries, six verticals, and six business ...
European Services Survey 2018: Application Services Buyers are Happy — And They Plan to Keep Buying
This IDC Survey presents key findings from IDC's 2018 European Services Survey. It looks at the attitudes and plans of applications services buyers in Western Europe. Two-thirds of buyers plan to maintain or increase ...
This IDC Survey Spotlight discusses the findings of IDC's European Datacenter and Multicloud Survey, 2018, involving over 651 enterprise storage customers in Western Europe about their storage investment priorities for ...
This Tech Buyer Presentation presents key findings from IDC's 2018 Asia/Pacific Energy Decision-Maker Survey. The report looks at what utilities companies in India need to focus on to create greater operational ...
To What Extent has the European Oil & Gas Sector Embraced Technologies Enabling Digital Transformation?
This IDC Energy Insights presentation analyzes a portion of the 2017 IDC Energy Insights Annual Survey for the European oil & gas industry. The survey was carried out between July and October 2017 and targeted managers ...
This IDC Presentation highlights the benefits of a connected healthcare ecosystem and how providers can contribute to building it. It was delivered during the keynote speech at the IDC Health Insights dinner hosted by the U.S. Commercial ...
ConsumerScape 360, 2018: Online Consumer Experience by Amazon Prime Subscribers Versus Nonsubscribers
This IDC Survey Spotlight looks at consumers' agreement with the following statements related to the online experience by Amazon Prime subscribers and nonsubscribers:
- Buying online is more convenient.
- I shop online to ...
This IDC Presentation summarizes key technology and services trends based on IDC's annual European Enterprise Communications Survey, fielded in April 2018. It contains data from nine countries, six verticals, and six business size ...
This IDC Survey Spotlight examines workload priorities from IDC's European Multicloud Infrastructure Survey, 2018. Survey results for Big Data analytics are examined by European country, industry, and organization size.
IDC Survey: How are European Healthcare Providers Progressing in Their Digital Transformation?
This IDC Survey analyzes European healthcare providers' digital transformation trends, business expectations, and IT budget dynamics in 2018.
The analysis compares Western European healthcare providers across the different areas of ...
Manufacturing Preparing for the Future: Evidence from the IDC European Vertical Markets Survey (2017/2018)
This IDC Manufacturing Insights Presentation details Western European manufacturers' IT adoption strategies and investment plans for 2018. The data draws from the annual IDC European Vertical Markets Survey, 2017, representing ...
This IDC Survey Spotlight looks at the top priorities in datacenter operations of European organizations in 2018. Security, General Data Protection Regulation (GDPR) compliance, infrastructure upgrades, skills, disaster recovery (DR) capabilities, ...