IDC Research Types
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Provides brief overview coverage of what is happening in a market.
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Response to news
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Provides a study and interpretation of the results of a demand- or supply-side survey.
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
Enterprise Connect 2019: Collaboration Takeaways from Cisco, Google, Microsoft, Slack, and Others
This IDC Market Note discusses the key takeaways from Enterprise Connect 2019. The North American communications and, more recently, collaboration conference welcomed over 6,500 people to the Gaylord Palms Resort in Orlando, Florida, from ...
This IDC Perspective presents key steps for safe using of open source software (OSS) infrastructure software. OSS is pervasively used today, sometimes beyond even where customers are aware of its use.
"The broad utilization of OSS ...
This IDC PeerScape presents five valuable practices for organizations considering leveraging OSS technology, OSS development practices, and community engagement as a key dimension for future evolution of their internal applications and solutions ...
The combined companies Spredfast and Lithium today announced their new name, Khoros. Named appropriately for the Greek word for "chorus" and the root word of choreography, this signals their commitment to building on their social media, ...
3rd Platform Technologies: Drivers to Digital Journey — What Approach Will the European Oil and Gas Industry Have in 2019?
This IDC Survey analyzes a portion of the 2018 IDC Energy Insights Annual Survey of the European oil and gas (O&G) industry. The survey was carried out between July and October 2018 and targeted managers with IT responsibilities. ...
These event proceedings were presented at the IDC Directions conferences in Santa Clara and Boston in March 2019.
According to IDC's IT Buyer Experience Survey, 93% of technology buyers say that customer experience (CX) will ...
This IDC study uses the IDC TechScape model to provide a systematic assessment of technologies related to the use of technologies that are being applied in retail to create an experience that feels bespoke to each customer. The IDC TechScape ...
Emerging Technology Adoption and the Need for Effective Application Life-Cycle Management: Improving Approaches
This IDC Survey Spotlight indicates significant adoption of emerging technologies by developers and plans over the next 12 months for additional engagement. Visibility into the key areas that developers are choosing is key for businesses ...
This IDC Market Glance explores the conversational markets of social media and collaboration. It examines the social media market and how the collaboration market has started to intersect in social business. Social media is rapidly evolving ...
This IDC Market Perspective analyzes and reviews the dynamic landscape of the rich media business, how the shift to IP has impacted the traditional video broadcasting market, and in what ways the rise of OTT (or online) video will continue ...
In December, IBM (NYSE:IBM) sold its key collaboration platforms including Notes, Domino, and Connections to HCL Technologies. This week, IBM announced it is closing down its powerful Watson Workspace collaboration platform on or about February ...
This IDC Survey examines IDC's 2018–2019 Healthcare Payer Survey. The survey was conducted across 60 payers (51% provider owned and 49% traditional) in the United States and asked enterprise IT and business decision makers ...
2018 Worldwide SMB Sources Used to Learn About Advanced Technology: Growing Use of Social Media
This IDC Survey presentation provides information on the U.S. small business (SB) (fewer than 100 employees) and midsize firm (100–999 employees) use of different sources of information to learn about advanced technology. The average number ...
Worldwide Enterprise Social Network Applications Market Shares, 2017: Communities Are Growing
This IDC study examines the vendor revenue performance in the overall enterprise social network applications market for 2017.
"The collaboration imperative is a fundamental change in how we work where "We > Me." Connected employees, ...
Russian Election Interference Illustrates Importance of Digital Trust and Cybersecurity in Digital Transformation
Two reports made public this week by the Senate Intelligence Committee detail the extent of Russian interference on the 2016 election using social engineering tactics across Instagram, Facebook, and other social networks. The congressional ...
This IDC Perspective provides insight and guidance for IT buyers regarding the technology, culture, best practices, and overall recommendations when deploying or upgrading enterprise collaboration applications. Forced to do more with less, ...