IDC Research Types
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Provides brief overview coverage of what is happening in a market.
IDC MaturityScape Benchmark
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Response to news
Methods and Practices
Top 10 Predictions
IDC Survey Spotlight
Market Analysis Perspective
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a study and interpretation of the results of a demand- or supply-side survey.
Vendor Needs and Strategies
This IDC Market Perspective assesses and evaluates the future of the enterprise customer and is more than an academic exercise. Such is the pace of technology innovation, that those that wait until the future customer state arrives will ...
This IDC Perspective discusses the future of customers and consumers as defined by a global team of IDC analysts. In this document we highlight a model for interactions between customers and brands through the prism of technology and prepared ...
This IDC Perspective reviews how optimized marketing and advertising can effectively improve real-time contextual personalization. The study presents the key retail market trends (at the worldwide level and in Europe), advertising and marketing ...
This IDC Perspective provides the key takeaways from the NRF Big Show 2020 event held in New York City.
Retailers at NRF 2020 were getting down to brass tacks with a pragmatic and holistic approach to business, intent on transforming ...
This IDC Perspective presents an overview of key takeaways from SAP Industry Analyst Base Camp (IABC) in SAP's Newtown Square headquarters, with a focus on SAP's retail vision. During the event, SAP executives presented the company's mission ...
This IDC Perspective provides an overview of the key takeaways from the annual European SAS conference for industry analysts, focusing on SAS' retail strategy. Following up on major takeaways from the event held in May 2019, in Dubrovnik, ...
BMC is pursuing an innovative strategy to enhance its IT service management portfolio with cognitive capabilities. The main challenge for the company is managing its existing business and customer base while taking advantage of new technologies ...
This IDC Market Note presents some of the key takeaways of the Inforum 2018 held in Washington, D.C., on September 23-27. Infor executives' vision on human potential, echoing the title of Inforum 2018, highlights how the company wants to ...