Published Research Results: European Channels and Alliances
IDC Research Types
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Provides rapid IDC insight and analysis about a significant industry event or conference, merger or acquisition, product announcement, or other fast-breaking news affecting the IT market.
Provides a short, quick look at an updated forecast and the changed assumptions behind the update. It updates a market forecast published in the same calendar year, identifies changed and key forecast assumptions, and highlights actions for participants to consider in light of the changes.
Provides coverage and analysis of an industry event, new product or service, or a company announcement or development.
Provides brief overview coverage of what is happening in a market.
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
Illustrates IDC's keen analysis of major market trends in downloadable PowerPoints. Available as a free download the day it appears, an IDC Daily Graphic provides valuable material for speeches and strategic planning.
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Response to news
Correlates the use of specific practices and superior performance as indicated by an analysis of the benchmarking database. Highlights any significant differences between industries. Conclusions provide a set of process priorities for improving a business case and advice on how to overcome change management issues.
Helps buyers to assess their business strategies and/or associated business processes, especially as they relate to the use of technology.
Methods and Practices
Provides a step-by-step description of a method or methods that can be applied. As appropriate, the report may compare the benefits and drawbacks of several methods.
Presents an article written by an Insights analyst on a topic of special interest to a target audience. This information has generally already appeared in an industry publication and is repackaged for display on the Insights Web site.
Helps buyers select the right IT supplier. The report helps buyers understand the various providers of a technology by providing analysis on market landscape, vendor profiles, vendor market share, and vendor assessments.
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Top 10 Predictions
Provides bold, well-conceived market predictions grounded in solid methodologies, primary research, and analyst experience. Lays out a clear road map to understanding major market opportunities and trends.
Provides the latest, select CIS forecast data, primary research survey findings, and critical IDC analyst opinion in a succinct, easy-to-digest PowerPoint format.
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Provides a detailed accounting and review of a vendor's programs, processes, products, service, satisfaction, and/or strategy in a target market. This knowledge helps clients reduce their risk of losing market share or enhance their position over the competition.
Customer Needs and Strategies
Focuses on the important decisions that business and IT professionals make every day.
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Provides an in-depth examination of the dynamics and future of a single market or a group of related markets. The Market Analysis is where we will typically present our forecasts and assumptions, using a key forecast assumptions table.
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Provides a onetime study produced by a research group that is not published as a deliverable under a subscription service.
Provides a study and interpretation of the results of a demand- or supply-side survey.
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
Vendor Needs and Strategies
Provides an in-depth analysis of a company, a small group of companies, a division of a company focused on a particular market, or a best practice that the company exemplifies.
This IDC Vendor Profile assesses Nordcloud, a European cloud-native SI headquartered in Helsinki, Finland. Nordcloud has over 420 employees in offices across 10 European countries (Austria, Denmark, Finland, Germany, Norway, Poland, Sweden, ...
Are Service Providers More of a Sell-To, Sell-With, or Sell-Through Channel for Vendors in EMEA?
This IDC Survey Spotlight examines the increase in sell-to, sell-with, and sell-through opportunities for technology vendors in EMEA. Data from IDC's 1Q18, 2Q18, and 3Q18 Service Provider Pulse Surveys is included. Survey respondents ...
This IDC Market Perspective discusses SAP's approach to attracting and enabling partners that are focused on developing their own IP.
"Many partners are increasingly differentiating through the development and commercialization of ...
Partner of the Future 2.0: The Transformations European Partners Need to Make to be Successful in the 2nd Chapter of the 3rd Platform
This IDC Market Perspective describes the set of transformations that European partners need to make to stay competitive in the 2nd Chapter of the 3rd Platform. Since the emergence of the 3rd Platform in 2007, IDC has been advising channel ...
What's Keeping Partners Up at Night? Highlights from IDC's 2018 Partner Advisory Board Sessions
This IDC Market Perspective analyzes key findings from IDC's European Partner Advisory Board (PAB). On July 10, 2018, IDC's European Channels and Alliances team held its inaugural PAB, welcoming eight partners from across the channel spectrum ...
This IDC Market Perspective is the first in a series of collaborative reports in which IDC addresses issues such as equality, diversity, and transformation as well as their implications on the tech industry. It has been written after a broad-ranging ...
This IDC Web Conference discusses the key trends IDC's Worldwide Channels and Alliances team is seeing in software and infrastructure channels as well as in strategic alliances. The team will also review its 2018 predictions (and outcomes) ...
This IDC Market Note provides commentary and analysis of the new venture between Vodafone Business and IBM, announced on January 17, 2019, and is based on an in-depth briefing from executives from Vodafone Business and IBM driving the venture.
This IDC Market Perspective examines key points during the Google Cloud Next conference held in London on October 10 and 11, 2018. The conference had more than 10,000 attendees and 1,300 partners, with 450 leaders attending the Leader's ...
Western Europe Server, External Storage System, and Enterprise Network Direct Versus Indirect Spending Forecast, 2018-2022
This IDC Market Forecast examines enterprise infrastructure market in Western Europe, segmented into servers, external storage systems, and enterprise networking, providing a forecast for each segment for 2017 to 2022.
"Business partners ...
NetApp Shares Road Map and Technology Building Blocks for its Multicloud "Data Authority" Vision at London Analyst Day
This IDC Market Note analyzes the three core strategic pillars that NetApp outlined at a recent analyst day. On November 29, 2018, NetApp held an analyst day in central London, presenting its current strategy to around 30 industry analysts. ...
Distributor of the Future: How European Distributors Are Evolving in the Fast-Moving Partnering Ecosystem
This IDC Market Perspective analyzes the changing role of distribution in view of the emergence of the 3rd Platform. Distribution as a sector has faced significant change in view of the 3rd Platform, thanks to the rise in popularity of cloud ...
This IDC study presents a forecast of worldwide and North America software channel for 2018–2022 forecast period.
"The software market and the partner ecosystem's role in expanding its reach and value is very strong. This can be expected ...
This IDC Market Perspective looks at Amazon Web Services' (AWS') re:Invent 2018 event, which was held November 26-30, 2018, in Las Vegas. The event attracted over 50,000 attendees, hosted over 2,100 sessions, and featured the announcement ...
This IDC Survey Spotlight provides an extract of the results of IDC's Western Europe DevOps and Developers Survey conducted in July 2018. The overall survey provides insights on end-user maturity, organizational approach, and drivers, ...
This IDC Perspective provides an overview of this year European IDC CIO Summit 2018 — "The European CIO of 2019: The Orchestrator of the Digital Native Enterprise" — that took place in Cascais last September. ...
In this Market Note, we analyze the impact that Oracle's new Oracle Automation Platform will have on its partners. Oracle Automation Platform was announced in February at Oracle OpenWorld and is claimed to reduce cost for customers by automating ...
This IDC Market Perspective examines key takeaways from presentations, breakout sessions, and one-on-one meetings with IBM executives, clients, and partners at the IBM Europe Analyst Insights conference in London on July 9-11, 2018. The ...
Partners Play an Essential Role in SMBs' Journey to the Cloud, But Marketplaces are Emerging as Key Routes to Market
This IDC Survey Spotlight examines the role of partners and marketplaces in the cloud journeys of small and medium-sized businesses (SMBs). SMBs rely heavily on their trusted IT partners when it comes to cloud, taking advantage of the support ...
Equinix Much More Than a Colocation Provider — An Integral Part of the Hyperscale Cloud Ecosystem
This IDC Market Note summarizes key announcements made at the Equinix Analyst Summit held June 20 and 21, 2018, in New York City.
"IDC believes that Equinix's interconnect offering, hyperscale, and channel strategy provide critical ...
New Services, a Buzzing Marketplace, New Partnerships, and a Focus on Machine Learning: Key Takeaways from the AWS UK Summit
This IDC Market Note examines takeaways from presentations and one-on-one meetings with AWS executives, clients, and partners at the AWS annual summit in London on May 10. 12,000 participants (up from 7,000 last year) attended the well-organized ...
No Signs of Fatigue in Europe: Integration, App Functionality Creation, Machine Learning, and Privacy to Lead Salesforce's Ambitions for 2018
This IDC Market Note summarizes key takeaways from Salesforce's recent EMEA Analyst Summit held in London in June 2018. It discusses our views on Salesforce's placement and market strategy in Europe, including key themes on Salesforce's ...