The Worldwide ICT Spending Guide: Enterprise and SMB by Industry examines the ICT market opportunity across SMBs and enterprise end users from a technology, industry, company size, and geography perspective. This comprehensive database delivered via IDC's Customer Insights Query Tool allows the user to easily extract meaningful information by viewing and comparing data trends and relationships across ICT markets and segments.

Markets and Technologies Covered


  • 115+ technologies: 10+ hardware markets across infrastructure and devices; 3 IaaS markets; 80+ software functional markets across applications, application development and deployment, and system infrastructure software; 12 IT services foundation markets across project-oriented, managed, and support services; 6 business services markets including business consulting and key horizontal business process outsourcing; and 4 telecom services markets including fixed data, fixed voice, mobile data, and mobile voice
  • 7 sectors segmented into 15 Sector details and 28 industries: Banking, insurance, capital markets, healthcare payer, life sciences, telecommunications, oil and gas, utilities, high tech and electronics, aerospace and defense, automotive, industrial and other manufacturing, chemicals, consumer goods, agriculture and fishing, mining, retail, software and information services, travel and transportation, hospitality and leisure, media and entertainment, engineering, construction and real estate, professional and personal services, federal/central government, state/local government, education, and consumer
  • Enterprise and SMB by 5 company sizes: 1-9, 10-99, 100-499, 500-999, and 1,000+ employees
  • Expanding to 8 company size details from Q1 2024: 1-9, 10-49, 50-99, 100-249, 250-499, 500-999, 1,000-4,999, and 5,000+ employees

Geographic Coverage


  • 9 regions: The United States, Canada, Japan, Western Europe, Central and Eastern Europe, the Middle East and Africa, Latin America, PRC, and Asia/Pacific
  • 53 geographies: Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Japan, Korea, Malaysia, Mexico, the Netherlands, New Zealand, Norway, Peru, the Philippines, Poland, Portugal, PRC, the rest of Asia/Pacific, the rest of CEE, the rest of Latin America, the rest of the Middle East and rest of Africa, Romania, Russia, Saudi Arabia, Singapore, South Africa, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, the United Arab Emirates, the United Kingdom, the United States, and Vietnam

Data Deliverables


This spending guide is delivered on a semiannual basis via a web-based interface for online querying and downloads. For a complete delivery schedule, please contact an IDC sales representative. The following are the deliverables for this spending guide:

  • Annual five-year forecasts by country, technology, industry, and company size, delivered twice a year
  • Worldwide and regional economic and industry assumptions
  • IDC's standard industry, company size, and technology taxonomy and methodology
  • Subscription including inquiry time and Query Tool access

Key Questions Answered


Our research addresses the following issues that are critical to your success:

  1. How large is the total worldwide ICT market? How is spending allocated across hardware, software, and services?
  2. Which industries offer the largest opportunities in our technology markets in each country?
  3. Which industries are growing the fastest? How does growth vary by company size?
  4. Should we consider smaller/larger companies than our current target?
  5. Which technologies are attracting incremental spending in our target industry segments?
  6. Where should resources be focused to take advantage of the maximum market opportunity?
  • Eileen Smith

    Program Vice President, Customer Insights & Analysis

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  • Serena Da Rold

    Associate Research Director, IDC Data & Analytics

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  • Jessica Goepfert

    Group Vice President, Data & Analytics

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  • Andrea Minonne

    Research Manager, Data and Analytics, Europe

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  • Eman Elshewy

    Research Manager, Customer Insights and Analysis (META), IDC

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  • Mario Allen Clement

    Associate Research Manager

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  • Jing Qian

    Market Analyst

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  • Tetsuya Maruyama

    Research Manager, IT Spending Guide, Data & Analytics, IDC Japan

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  • Heriberto Roman

    Associate Analyst, ROC, LATAM

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  • Zsolt Simon

    Senior Research Analyst, Data & Analytics Group, IDC Europe

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  • Kasturi Rawool

    Research Analyst, Data & Analytics

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