Lynne Schneider
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LiveRamp has always made connections. The RampID has served as an identity spine tying an enterprise's data together, building audiences and tracking across the advertising and marketing ecosystem. With a revamped view of solution offerings...
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Data clean rooms continue to be top of mind as companies look for ways to collaborate and derive increased value from their data while preserving customer privacy and company proprietary information. Google's announcement of BigQuery data c...
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Mapping and navigation technology must continue to evolve to meet the demanding needs of expanding use cases. HERE Technologies has taken steps to enhance its location platform with new mapping capabilities, debuting as UniMap.
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This IDC Perspective details the importance of data clean room technology. Data clean room technology is emerging as a crucial tool for enterprises to share data while ensuring privacy and ownership, with applications across various sectors...
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This IDC Tech Buyer Presentation looks at the role of an organization's data strategy in unlocking revolutionary, game-changing generative AI (GenAI) deployments and solutions. This includes comparing and contrasting the role of data within...
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This IDC Market Glance offers a high-level view of the evolving location and geospatial intelligence functional market landscape. It highlights key technologies in location and geospatial data, analytics and visualization, and platforms and...
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Data Exchange and Beyond
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IDC PeerScape: Data Clean Rooms, 2024
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IDC´s Worldwide: Data as a Service and Data Marketplaces, 2Q24
More results for Planned Research