target audience: TECH BUYER  Publication date: Sep 2020 - Document type: IDC Perspective - Doc  Document number: # US46858720

The Changing Midmarket IT Landscape: Moving from Crisis to Recovery

By: 

  • Joseph C. Pucciarelli
  • Martha Rounds

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Abstract


This IDC Perspective provides comprehensive data that reflects the challenges and concerns of midmarket CIOs and IT executives as they lead their teams through a period of world-changing disruption. Like their peers in larger companies, midmarket executives are asking "what changes will last after the pandemic subsides?" It has become abundantly clear that technology is integral to companies around the globe, and technology leaders and IT departments — which until recently were often seen as "necessary extras" — have also been thrust into the center of corporate strategy and success.

"IT leaders, together with lines of business, are called to place their bets on initiatives that will support their companies after the pandemic subsides," notes Joe Pucciarelli, group vice president of research with IDC's IT Executive Program (IEP). "Even as they cope with tough competition, security challenges, financial pressures, stressed employees, and upstarts eager to capitalize on competitor weaknesses, senior executives must keep focused on making it through the crisis and positioning their companies for the future."



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