target audience: TECH BUYER  Publication date: Dec 2020 - Document type: IDC Perspective - Doc  Document number: # US47015320

Moving from Traditional Development to Digital Product Development to Support and Optimize Business Outcomes

By:  Marc Strohlein

Content



Get More

When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.



Related Links

Abstract


This IDC Perspective focuses on the enterprise shift to digital product development. It is designed to help IT and line-of-business executives understand the additional considerations that digitally enabling products and services entail. It also defines digital products and identifies differences between traditional product development and digital product development, along with digital services and experiences.

"Achieving success with digital enablement of products requires a ground up rethinking of how products are created to derive synergies and new revenue streams from adding digital capabilities to physical products," says Marc Strohlein, adjunct research advisor with IDC's Research Network.



Coverage


Do you have questions about this document
or available subscriptions?