IDC AI and Machine Learning Conference - UK

AI from Promise to Performance

London, October 15, 2020


AI is beginning to power more and more applications, business processes, decisions and experiences. However the benefits, practicalities and risks are still not universally understood, and moving to implementation and deployment brings new challenges. With regulators scrutinising AI technologies and their applications and exploring the possibility of new legislation, and with customers and other stakeholders becoming more concerned with business transparency, it’s clear that AI implementers and adopters need to have well thought-out governance, quality, architecture and skills strategies in place.

This conference will explore how organisations can get to grips with the most important AI implementation and governance issues, as well as detailing key business use cases and success stories - helping you make sure you stay on top of the new opportunities, risks and challenges.


Join us on October 15th to discuss the below:

  • AI making an impact
  • AI in Practice
  • Key learnings
  • Technology and practice
  • AI and CX
  • IoT and AI
  • AI and IT Systems
  • AI making an impact
  • AI and IoT
  • AI and Data Governance
  • Privacy and ethics
  • Conversational AI
  • AI in Finance
  • AI in Retail


Time Event & Speakers

Registration and Coffee


Chair’s Opening Remarks

Dan Timberlake
Group Vice President & Country Manager, IDC UK

IDC Keynote: Maximising Value from AI in Your Business

Neil Ward-Dutton
Vice President, AI and DX European Research Practices, IDC

Diamond Keynote: Making it Real - Turning Promise into Business Benefit


End User Keynote: Practical Examples of AI - Lessons Learnt and Business Benefits Gained


Platinum Keynote: Maximising the Customer Experience Through AI


Networking Coffee Break ¦ One to One Meetings With Analysts and Sponsors


Platinum Keynote: Digital Twins and the Centrality of AI


Panel Discussion

Panel consisting of the morning’s presenters – Q&A



IDC Research Insight - Lessons from IDC's 2020 European AI User Survey

Philip Carnelley
Associate Vice President, European Software, IDC UK

Networking Lunch ¦ One to One Meetings With Analysts and Sponsors ¦ VIP Lunch


IDC Connect (Parallel Sessions)

Delegates are invited to attend the following facilitated peer to peer discussion groups. Following one hour of discussion, debate and idea sharing, each discussion group will share with the audience their ke

ey takeaways from their conversations, so that you don't miss out on any of the areas below.

IDC Connect Table 1

14:00 - 15:00

The Natural Bedfellows - Identifying the Use Cases

IDC Connect Table 2

14:00 - 15:00

Whose Responsibility is the Data Driving AI?

IDC Connect Table 3

14:00 - 15:00

The AI Dilemma - Maximising Value but Protecting Users from Exploitation

IDC Connect Table 4

14:00 - 15:00

Will AI make Keyboards Redundant?

IDC Connect Table 5

14:00 - 15:00

Birds of a Feather for Banking, Finance and Insurance

IDC Connect Table 6

14:00 - 15:00

Maximising the Customer Experience through AI 


IDC Connect – Feedback Session


Platinum Sponsor Keynote: AI Ops - New Buzzword or New Opportunity for Business Benefit?


Networking Coffee Break ¦ One to One Meetings With Analysts and Sponsors


IDC’s Future Predictions and Key Takeaways

Neil Ward-Dutton
Vice President, AI and DX European Research Practices, IDC
Philip Carnelley
Associate Vice President, European Software, IDC UK

Dan Timberlake
Group Vice President & Country Manager, IDC UK


2019 Highlight Video

Highlights from IDC's AI and Machine Learning Conference 2019! We look forward to seeing you in 2020!


Who Will Be There?

We will be bringing together a select group of over 80 IT professionals. The primary job titles in attendance on the day include:

  • CDOs/CTOs/CIOs
  • VP/Heads/Directors/Managers of:
    • AI
    • Machine Learning
    • Digital
    • Operations
    • IT
    • Data
    • Cloud
    • Architecture

Why Sponsor?

Sponsoring an IDC event will provide your organisation with:

  • Direct contact with key decision makers and buyers via our niche conferences providing great value and quality lead generation.
  • Demonstrate your products and services through networking with attendees, exhibition stands and/or demo’s in the interactive networking zone where all coffee breaks and the lunch take place
  • Educate your prospects through plenary keynotes, hosting roundtables or a private lunch
  • Inform us who your key prospects/customers are, and we will ensure they receive a personalized invitation on your behalf to join the conference for free.
  • With a clear understanding of your overall marketing strategy, we will work in partnership with you to develop a bespoke sponsorship package to meet your objectives.

Contact Us

Hannah Dowie

Events Coordinator, Logistics and Operations, IDC UK


Jacqui Roughley

Senior Business Development Manager, Event Partnership, IDC UK

About IDC

56 Years | 1100 Analysts | 110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit