IDC & Citrix European Webinar

Finding Success in Cloud Adoption and Embracing Digital Business Models

March 30, 2021
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General Information

 

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March 30, 2021

 

14:00 GMT | 15:00 CET

 

Overview

Cloud means different things to different organizations, so how do you determine the right cloud strategy for you? Watch this webinar on demand to learn about the best practices and strategies to succeed in your cloud journey!

We are at the tipping point of becoming a digital economy, and by 2022, 65% of global GDP will be digitalised.

The hallmarks of a digital enterprise include speed, agility, resilience, customer-centricity, and the ability to innovate rapidly. Companies will spend $6.8 trillion on IT between now and 2023 as they create their digital destiny, and they will rely on innovation engines such as the cloud.

Ambitious companies are already modernising IT, operations, processes, business models, and governance strategies to build digital competencies. IDC predicts that by 2023, more than 40% of enterprise IT operations spend will be consumption based to overcome complexity and align cost to revenue.

Cloud is the foundation of digital infrastructure and has transformed how IT is architected, delivered, and operated. By 2021, European enterprises' spending on cloud will surpass $100 billion.

But cloud means different things to different organisations, so how do you determine the right cloud strategy for you?

We are seeing a shift to a hybrid cloud approach, including public, private, and on-premises, because organisations want to leverage cloud for new applications and to modernise legacy workloads.

The prolonged impact of the pandemic is adding pressure on IT and business leaders to digitise their businesses, enable digital workspaces, and bring in cost efficiency. These are emerging as urgent priorities and businesses are exploring how cloud can help. By the end of this year, 80% of enterprises will start to shift to cloud-centric infrastructure and applications twice as fast as before the pandemic.

Watch this webinar to discover how you can unlock your business potential with Digital Business Models and the Role of Cloud.

In the webinar, we shared insights and discussed:

  • How digitising the workplace can be a starting point for building digital business models
  • The benefits of a hybrid cloud approach, including public, private, and on-premises
  • The value of cloud services in delivering a digital workspace, including flexibility, simplicity and speed, reduced operating expenses, security and compliance
  • Best practices in using cloud services to accelerate the journey to digital business models

Event Highlights


We would like to thank all the delegates who participated in the engaging conversations and in-depth discussions at this event.

If you missed the event or if you would like more information on any of the topics we discussed, click the button below to watch a recording or access the post-event content.


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Agenda

Time Event & Speakers
14:00

Welcome and Presentation from IDC & Citrix

Archana Venkatraman

Associate Research Director, Cloud Data Management, IDC Europe

Gerry Lavin

Principal Market Developer - Sustainability, EMEA, Citrix Systems
14:40

Audience Q&A

Archana Venkatraman

Associate Research Director, Cloud Data Management, IDC Europe

Gerry Lavin

Principal Market Developer - Sustainability, EMEA, Citrix Systems

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Nicky Sharpe

Event Producer, IDC UK

About IDC

57 Years | 1100 Analysts | 110 Countries

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit www.idc.com.