IDC - Team Profile

Team Profile

Pricing Strategies

On the right you'll find analysts working on this team. Click on the name of the analyst to view his or her profile. Below is a list of the most recently published research from this team.

New Research

The Coming of the 3rd Platform and What This Means for Software Business Models
Amy Konary, Robert P. Mahowald, Vanessa Thompson
May 2013 - Doc # 240918 Customer Needs and Strategies

This IDC study focuses on the rise of the 3rd Platform and the ways in which software business models will change as a result."The 3rd Platform is not just a technology revolution; it's also a customer revolution. As a result, expect the ri...

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IDC Competitive Market Insight: SAP Calendar 4Q12 Update
Mira Perry, Michael Fauscette, Amy Konary, Robert P. Mahowald, Mary Wardley, Christine Dover, Vanessa Thompson
May 2013 - Doc # 240828 Vendor Needs and Strategies

This IDC study provides market intelligence details for SAP from September 2012 to December 2012. Data on financial performance, sales highlights, and recent acquisitions sets the stage for a detailed examination of select products and dist...

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IDC Competitive Market Insight: Salesforce.com Fiscal 4Q13 Update
Mira Perry, Michael Fauscette, Robert P. Mahowald, Mary Wardley, Amy Konary, Christine Dover, Vanessa Thompson
Apr 2013 - Doc # 240682 Vendor Needs and Strategies

This IDC study provides market intelligence details for salesforce.com, covering the fourth fiscal quarter of 2013, with historical reference points included throughout. Data on financial performance, sales highlights, and recent acquisitio...

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The Economics Behind Financing the IT Cloud
Susan G. Middleton
Apr 2013 - Doc # 240368 Insight

This IDC Insight discusses IT cloud that brings both opportunities and challenges for IT financing providers. As the interest in the IT cloud infrastructure increases, we are sharing research about the perspectives of both end users and sen...

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HDS Enterprise and Midrange Storage Residual Value Analysis, March 2013
Susan G. Middleton
Mar 2013 - Doc # 240415 Competitive Analysis

This IDC study includes current fair market value, residual value, and specification charts for HDS' enterprise disk storage systems. It offers primary and secondary market analysis for the vendor and its products."The challenge will be for...

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"Mobile First" Business Models Challenge Traditional Application Vendors
Amy Konary
Mar 2013 - Doc # lcUS24046913 IDC Link

Developers of business applications are focusing innovation on ways that companies can take advantage of end-user connectedness and mobility. At a Salesforce.com event in Boston last week, CEO Marc Benioff made it clear that the company was...

Hardware Companies Face Unique Challenges in Growing Software Revenue
Amy Konary
Mar 2013 - Doc # 240360 Vendor Needs and Strategies

This IDC study describes the ways in which manufacturers of physical goods are leveraging software embedded within their devices to generate and protect value."Software is inside almost everything we interact with — automobiles, vending mac...

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Worldwide Applications 2013 Top 10 Predictions
Michael Fauscette, Robert P. Mahowald, Mary Wardley, Amy Konary, Christine Dover, Melissa Webster, Darren Bibby, Steve White, Vanessa Thompson
Mar 2013 - Doc # 239745 Top 10 Predictions

This IDC study defines and presents IDC's worldwide applications software analyst team's 2013 top 10 predictions for the applications software market, including enterprise applications (EA), customer relationship management (CRM) and custom...

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IDC Predictions 2013: Emerging Markets Lead the Transformation for IT Leasing and Financing
Susan G. Middleton, Jennifer Koppy, Kelly Quinn
Mar 2013 - Doc # WC20130228 Event Proceeding

This IDC Web Conference discusses the key trends that will impact the IT leasing and financing marketplace in 2013. Analysts from IDC's Technology Financing Strategies team also review their 2012 predictions for accuracy. The presentation a...

IBM Enterprise and Midrange Storage Residual Value Forecast, February 2013
Susan G. Middleton
Mar 2013 - Doc # 239713 Competitive Analysis

This IDC study includes current fair market value, residual value, and specification charts for IBM's enterprise disk storage systems. It offers primary and secondary market analysis for the vendor and its products."IBM continues to strengt...

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Team Members

Brian E. Clarke
Vice President, Pricing and Leasing Evaluation Services

Bill Roch
Research Director, Leasing and Pricing Evaluation Services

Amy Konary
Research Vice President, Software Licensing, Provisioning, and Delivery

Susan G. Middleton
Research Director, Technology Financing Strategies

Paul Calvo
Research Analyst, Pricing Evaluation Services

Pablo Rivera
Research Analyst, Pricing Evaluation Services

Monojit Maskeri
Research Analyst, Pricing Evaluation and IT Advisory Tools

Irene Dunne
Sr. Research Analyst, Product Evaluation Service: StoragePES