Market Tracking for MEA

Market Tracking & Measurement for MEA

With coverage spanning the Middle East, Africa, Turkey, and the rest of the world, IDC offers an array of data-measurement products that have been painstakingly designed to help you manage your business, including Trackers, Spending Guides, and Black Books.

Spending Guides

3rd Platform Spending Guides

3rd Platform technologies are the foundation for future ICT market growth. Our 3rd Platform spending guides are multi-dimensional, all-in-one data products that showcase spending and forecasts by industry for all of IDC’s 3rd Platform and Innovation Accelerator technologies. These guides are produced semiannually and delivered via pivot table or the Customer Insights Query Tool.

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Core IT Spending Guides

These guides assist strategic planners and analysts looking to understand market opportunities by industry and company size. Their strategic outlook on spending provides IT vendors with the critical information needed to develop effective market strategies. These guides combine IDC's extensive technology forecasts with deep industry segmentation.

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Industry Spending Guides

These guides assist strategic planners, analysts, and others looking to understand market opportunities by industry. Their global outlook on spending provides IT vendors with the critical information needed to develop effective market strategies. These guides combine IDC's extensive technology forecasts with deep industry knowledge.

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Black Books

IDC's Black Books are the industry-standard study on the state of ICT spending in every region around the world. These documents present a quarterly analysis of the size and growth of the worldwide ICT industry in 89 countries.

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