Program Director, Print Research, IDC Asia/Pacific
Asia/Pacific Printers and Peripherals Team
Maggie Tan is a Program Director at IDC’s Asia/Pacific Print Research Group. Based in Malaysia, she is responsible for Large Format Printers, Printer Consumables, Page Volume Service and Peripherals related Consulting projects in the region. With her strong analytical and project management skills, Maggie leads a team of analysts across the regional and country offices, which are responsible for quarterly market sizing, competitive analysis, and channel dynamics impacting the peripherals markets.
Maggie has more than ten years of experience in the Peripherals market, particularly for Large Format Printers and Printer Consumables research. Prior to joining the A/P team, Maggie was the head of ASEAN research, overlooking the research team from IT to communication research for Indonesia, Malaysia, Philippines, and Thailand.
In recognition of her leadership role and consistent efforts to uphold and improve quality in her research, IDC has awarded Maggie, the "Best Asia/Pacific Region Award for Quality Work and Timeliness" in 2001 and 2002. In 2003, she won IDC's "Asia/Pacific Knowledge Management Award" and "Malaysia Best Research Quality and Timeliness Award". In 2005, she won IDC's "Asia/Pacific Best Research Support-Country Award" and in 2006, the IDC's "Asia/Pacific Best Research Support-Regional Award".
Prior to joining IDC, Maggie has held sales positions with Hong Leong Bank, and gained research experience working with Burson-Marsteller, a well-known PR company.
Maggie holds a Degree in Commerce, with a specialization in both Economics and Marketing from University of Melbourne, Australia. There, she won an award for Best student in Economic Development of East Asia.