Asset type: Analyst Brief
Purposeful Data Drives Optimal Ad and Marketing Performance
Asset Type: Analyst Brief
Client: Zeta Global
Today’s marketing organizations are swimming in customer data: click streams, sentiment, second and third party, performance, transactional, and more. But is it the right data with a common identifier across all the sources?
October 1, 2025
ERP Cloud Modernization Must Include Intelligent Content Management
Asset Type: Analyst Brief
Client: OpenText
Modernizing ERP systems is not just about upgrading legacy solutions. It means deploying AI-ready digital infrastructure and preparing for what’s next.
Enterprise
October 1, 2025
Building a competitive edge: How fast, reliable connectivity fuels SMB construction providers
Asset Type: Analyst Brief
Client: T-Mobile for Business
The construction industry continues to move rapidly from analog to digital and automated processes. Leading construction SMBs are increasing their investments in cloud platforms and applications, AR/VR, drones, robotics, and AI to support their growth and better compete with larger construction companies.
Real Estate & Construction
November 1, 2025
Using Desktop as a Service to Meet Modern Operational Needs
Asset Type: Analyst Brief
Client: V2 Cloud
After five years of embracing remote work, there has been a marked shift toward a return to the office, with 39% of global companies indicating that they expect workers to be onsite fulltime.
Enterprise
November 1, 2025
Implementing AI and Intelligent Technical Support to Drive Business Success
Asset Type: Analyst Brief
Client: Cisco
IDC’s research shows most C-suite executives are actively preparing their organizations for the era of AI, emphasizing relevant use cases and redefining operating models to support the digital business.
Enterprise
November 1, 2025