Software as a Service Team

Penny Madsen

Senior Research Director, Cloud and Edge Services, Worldwide Infrastructure Research

Estelle Quek

Senior Research Manager

Eric Newmark

Group Vice President & General Manager of IDC’s SaaS, Enterprise Software, and Worldwide Services Division

Frank Della Rosa

Research Vice President, SaaS, Business Platforms, and Industry Cloud

Mark Thomason

Research Director, Digital Business Models & Monetization

Ashish Nadkarni

Group Vice President and General Manager, Worldwide Infrastructure Research

New Research


  • By: 

    • Kuba Stolarski Loading
    • Ashish Nadkarni Loading
    This IDC Survey Spotlight provides a perspective on how IT buyers are evaluating function accelerators for their infrastructure in the next 12–24 months. With Broadcom (VMware) now providing native supporting several DPUs in vSphere cost no...
  • By:  Ashish Nadkarni Loading

    This IDC Survey Spotlight provides a perspective on how IT buyers are planning the various aspects of their infrastructure in the next 12–24 months. These include adding, removing, or upgrading function accelerators (e.g., DPUs), workload a...
  • By: 

    • Kuba Stolarski Loading
    • Peter Rutten Loading
    • Ashish Nadkarni Loading
    This IDC Survey Spotlight provides insights into what types of workload accelerators customers are planning to deploy as well as the key reasons for those choices. In November 2023, IDC conducted a survey of companies worldwide to evaluate ...
  • By: 

    • Philip Carter Loading
    • Robert Parker Loading
    • Brian E. Clarke Loading
    • Chris Murphy Loading
    • Teodora Siman Loading
    • Elaina Stergiades Loading
    • Mark Thomason Loading
    • Ashish Nadkarni Loading
    • Ritu Jyoti Loading
    This IDC Perspective provides a definitive overview of the generative AI (GenAI) pricing models to help IT and sourcing professionals budget for GenAI deployments across multiple types of use cases. The generative AI pricing landscape is co...
  • By:  Penny Madsen Loading

    This IDC Survey Spotlight draws upon IDC's 3Q23 CloudPulse Survey results to assess the requirements cloud buyers have for cost and pricing across different platforms and considers how these are reflected when buyers make cloud vendor decis...
  • By:  Mark Thomason Loading

    This IDC Market Glance on the pricing ecosystem shows vendors offering key pricing technology and services that can help an organization set and manage price.
  • By: 

    • Mary Johnston Turner Loading
    • Ashish Nadkarni Loading
    • Heather West, PhD Loading
    • Kuba Stolarski Loading
    • Vijay Bhagavath Loading
    • Rohit Mehra Loading
    • Peter Rutten Loading
    • Natalya Yezhkova Loading
    • Carol Sliwa Loading
    • Madhumitha Sathish Loading
    • Dave Pearson Loading
    • Sean Graham Loading
    This IDC Perspective explores how the computational and data management demands of emerging GenAI and other next-generation emerging workloads are being served by a new generation of fit-for-purpose processors, accelerators, storage platfor...
  • By:  Mark Thomason Loading

    This IDC Survey Spotlight leverages results from IDC's 2021, 2022, and 2023 Industry CloudPath Survey. IDC's Industry CloudPath Survey is IDC's premiere global benchmarking web survey on cloud, which was fielded in spring 2021, 2022, and 20...
  • By: 

    • Bill Latshaw Loading
    • Abhishek Mukherjee Loading
    • Alison Close Loading
    • Erin Hichman Loading
    • Estelle Quek Loading
    • Jennifer Hamel Loading
    • Leslie Rosenberg Loading
    • Melih Murat Loading
    • Peter Marston Loading
    • Rob Brothers Loading
    This Tech Buyer Presentation describes 14 AI/GenAI use cases providers and buyers are implementing. GenAI and AI buyers understand that the service providers they hire to produce outcomes for their businesses are using these services to aug...
  • By:  Penny Madsen Loading

    This IDC Market Presentation draws upon data collected in IDC's 4Q23 Cloud Pulse Survey to provide insight into the different requirements cloud buyers have as they transform their cloud strategies. Almost three-quarters of cloud buyers are...

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