IDC - ANZ - Data Measurement

Data Measurement for Australia/New Zealand

IDC Australia/New Zealand offers an array of data measurement products to help you manage your business, including IDC Trackers, Spending Guides, Wallets and Black Books.

IDC Trackers for Australia/New Zealand

IDC's trackers provide accurate and timely market size, vendor share and forecasts for hundreds of technology markets around the globe. Using proprietary tools and research processes, IDC's trackers are updated on a semiannual, quarterly and monthly basis.

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  • Quarterly Trackers (*new)


Spending Guides

3rd Platform Spending Guides
3rd Platform technologies are the foundation for future IT market growth. Our 3rd Platform spending guides are multi-dimensional, all-in-one data products that feature global industry forecasts for all of IDC’s 3rd platform and Innovation Accelerator technologies. These guides are produced semiannually and delivered via pivot table or the Customer Insights Query Tool.





Core IT Spending Guides
Should be used by strategic planners and market analysts, seeking to understand the opportunities by industry and size of company. Their strategic outlook on spending provides IT vendors with key information needed to develop effective market strategies. These guides combine IDC's extensive technology forecasts with deep industry segmentation.





Industry Spending Guides
Should be used by strategic planners, market analysts, and others seeking to understand the opportunities by industry. Their global outlook on spending provides IT vendors with key information needed to develop effective market strategies. These guides combine IDC's extensive technology forecasts with deep industry knowledge.



  • Energy
  • Financial
  • Government
  • Health
  • Manufacturing
  • Retail

Black Books

IDC's Black Books are the industry-standard study on the state of ICT spending in every region around the world. These documents present a quarterly analysis of the size and growth of the worldwide ICT industry in 89 countries.



Wallets

Amid changing market conditions in Asia/Pacific, IT vendors' sales targets continue to increase at an average of 10-15% each year. But with the regional IT market growing annually at just half this rate, the challenge to be better informed and sell smarter persists. IDC's Wallet services provide an analysis of IT spending strategies and budgets of the world's largest companies. The research is crafted to arm sales teams with specific information they will need for incorporation into a smart selling strategy.



Services Contracts Databases

IDC's Services Contracts Database products provide a comprehensive tool for lead generation and targeting opportunities across the region. The database is updated in real time with the most recent findings for each country.

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  • Australia
  • New Zealand