The Worldwide Software and Public Cloud Services Spending Guide examines the software market and public cloud services opportunity from the functional market, deployment type, industry, company size, and geography perspectives. This comprehensive database, delivered via IDC Customer Insights Query Tool, allows the user to easily extract meaningful information about software and public cloud services markets by viewing data trends and relationships and making data comparisons across different market segments.

Markets and Technologies Covered

  • 80+ technology markets: Across on-premises software, cloud software, and cloud infrastructure deployment groups, with detail for IaaS, PaaS, and SaaS alongside on-premises software
  • 2 deployment types: Public cloud services and on premises/others
  • 7 sectors segmented into 15 Sector details and 28 industries: Banking, insurance, capital markets, healthcare payer, life sciences, telecommunications, oil and gas, utilities, high tech and electronics, aerospace and defense, automotive, industrial and other manufacturing, chemicals, consumer goods, agriculture and fishing, mining, retail, software and information services, travel and transportation, hospitality and leisure, media and entertainment, engineering, construction and real estate, professional and personal services, federal/central government, state/local government, education, and consumer
  • Enterprise and SMB by 5 company sizes: 1-9, 10-99, 100-499, 500-999, and 1,000+ employees
  • Expanding to 8 company size details from Q1 2024: 1-9, 10-49, 50-99, 100-249, 250-499, 500-999, 1,000-4,999, and 5,000+ employees

Geographic Coverage

  • 9 regions: The United States, Canada, Japan, Western Europe, Central and Eastern Europe, the Middle East and Africa, Latin America, PRC, and Asia/Pacific
  • 53 countries: Argentina, Australia, Austria, Belgium, Brazil, Canada, Chile, Colombia, Czech Republic, Denmark, Finland, France, Germany, Greece, Hong Kong, Hungary, India, Indonesia, Ireland, Israel, Italy, Japan, Korea, Malaysia, Mexico, the Netherlands, New Zealand, Norway, Peru, the Philippines, Poland, Portugal, PRC, the rest of Asia/Pacific, the rest of CEE, the rest of Latin America, the rest of the Middle East and rest of Africa, Romania, Russia, Saudi Arabia, Singapore, South Africa, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, the United Arab Emirates, the United Kingdom, the United States, and Vietnam

Data Deliverables

This spending guide is delivered on a semiannual basis via a web-based interface for online querying and downloads. For a complete delivery schedule, please contact an IDC sales representative. The following are the deliverables for this spending guide:

  • Annual five-year forecasts by region, country, technology, industry, company size, and deployment type, delivered twice a year
  • IDC's standard industry, company size, and technology taxonomy and methodology
  • Subscription including inquiry time and IDC Customer Insights Query Tool access

Key Questions Answered

Our research addresses the following issues that are critical to your success:

  1. How large is the total worldwide public cloud services opportunity?
  2. Which industries offer the largest opportunities in our software markets in each country?
  3. Which industries are growing the fastest? Which ones are ahead of the curve in their transition to cloud?
  4. How does growth vary by company size? Should we consider companies that are smaller/larger than our current target?
  5. Which applications are attracting incremental spending in our target industry segments?
  6. Where should resources be focused to take advantage of the maximum market opportunity?
  • Eileen Smith

    Group Vice President, Data & Analytics

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  • Serena Da Rold

    Associate Research Director, IDC Data & Analytics

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  • Andrea Minonne

    Research Manager, Data and Analytics, Europe

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  • Vladimir Zivadinovic

    Senior Research Analyst, Data and Analytics, Europe

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  • Eman Elshewy

    Research Manager, Customer Insights and Analysis (META), IDC

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  • Mario Allen Clement

    Associate Research Manager

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  • Jing Qian

    Market Analyst

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  • Heriberto Roman

    Associate Analyst, ROC, LATAM

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  • Tetsuya Maruyama

    Research Manager, IT Spending Guide, Data & Analytics, IDC Japan

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  • Kasturi Rawool

    Research Analyst, Data & Analytics

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