IDC Retail Insights

Retail in a Purpose-led World

The Retail industry has entered a new shopping paradigm, a landscape in which old dynamics have been made redundant. Retailers need to assert a sense of purpose with consumers, redefine a role within their partners ecosystem, and rethink operations to be ethically, environmentally, and financially, sustainable.

Reversing the retail experience

What are the 4 key areas that retailers need to focus on to gain competitive advantage? In this video our retail insights team explore how changes in customer behaviour, supply chain issues and new disruptive tech mean that retailers need to change their focus to the back-end systems to improve customer experience and achieve growth.


The Top 10 Retail areas to focus on in 2024

With an evolving business environment what areas should retailers be focused on in 2024?


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Explore IDC’s Research for the Retail Sector

Meet the Team

Roberta Bigliani is the Group Vice President of IDC Insights Europe. She is the IDC Future of Work Executive Lead and executive sponsor for Europe of the IDC Future of Operations practice.
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Roberta Bigliani

Group Vice President Industry Insights

Ornella Urso is Head of IDC's Retail Insights team and leads the Customer Experience research group in Europe.
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Ornella Urso

Head of Retail Insights

Filippo Battaini is Research Manager at IDC Retail Insights. Filippo leads IDC Retail Insights: Worldwide Retail eCommerce and Direct-to-Consumer Strategies program and contributes to IDC Retail Insights: Worldwide Retail Industry Market Intelligence program.
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Filippo Battaini

Research Manager, Retail Insights

Sofia Poggi is a research analyst for IDC Retail Insights Europe. She contributes to the Worldwide Customer Experience Strategies program and to the Worldwide Retail Commerce and D2C Strategies research.
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Sofia Poggi

Research Analyst, Retail Insights

Cristiano Quattrini, is the Associate Senior Advisor for IDC Retail Insights.
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Cristiano Quattrini

Associate Senior Advisor, Retail Insights

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