Macroeconomic Centre of Excellence
Winds of change can be defined as external forces shaping the market, either we are considering the whole market or the IT market. These forces have been in place for several months and years: at the beginning they were thought to be transient and not connected, but the current scenario proves it wrong.
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They are company-specific, i.e., they affect companies differently
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They are not temporary, i.e., they are here to stay, although they might change form
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They are not standalone, i.e., they do not come alone
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They are all interconnected, i.e., they influence and exacerbated each other
How IDC can help you: our products for a successful market strategy
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IDC Blackbook & Spending Guides
Learn where the main opportunities are in the ICT market to outline your go-to-market strategy
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IDC IT Wallet
Find out what are the major investment categories organziations are pushing on
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IDC Economic Impact Model
Evaluate the impact of your business on the overall society